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Strategic Planning Senior Manager, Strategic Planning

Posted 5 days ago

OfficeHo Chi Minh City, VietnamSE

A Strategic Planning Senior Manager role is to bridge cultural trends and business objectives into actionable brand strategies and creative briefs, leading cross-functional teams and mentoring junior planners to drive accelerated growth and creative impact.

What You'll Do

  1. Crack Culture into Strategy
    Decode trends, behaviors, and platforms to build actionable strategies that fuel brand relevance in culture, especially across social and influencer ecosystems.

  2. Drive Brief to Brilliance
    Lead campaign thinking from insight to idea—write strategic briefs that spark bold creativity and guide cross-functional teams to execute with clarity, speed, and cohesion.

  3. Lead Strategists, Activate Business
    Mentor junior planners, manage multi-stream planning projects, and translate business objectives into strategic blueprints that accelerate growth and creative impact.

Who You Are

  • A recognized University Degree
  • Hybrid Thinker: Strategic x Creative: 5–8 years of experience in brand strategy, social/influencer strategy, or content planning. Must be fluent in culture, brand, and comms thinking—with a proven knack for making the complex simple and the simple powerful.
  • Narrative Hacker & Deck Ninja: Exceptional storytelling—both in presentations and planning narratives. Can turn a business task into a breakthrough content territory, faster than a trending meme.
  • People-first, Purpose-fueled: Strong leadership and collaboration mindset. Energizes teams, influences stakeholders, and keeps strategy relevant, inspiring, and outcome-driven—even under pressure.
  • Someone excited about Marketing Technology
  • Has a good command of English and strong interpersonal skills
  • A team player, highly motivated, and committed
  • Ability to coach and develop junior members of the team
  • Has depth of understanding about the industry, business, brands, and consumers in client conversations.
  • A passion for data, insights, and ideation
  • Values integrity

Why You’ll Love It

  • Competitive Salary
  • Performance Bonus
  • Annual Paid Leave & Sick Leave
  • Marriage, Medical, and Compassionate Leave
  • Health Insurance & Private healthcare plan
  • Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
  • Allowances (Parking Fees, Birthday, TGIF)
  • MacBook to be provided
  • Good chance to explore new trends in the digital market
  • Opportunity to learn and work with the most advanced advertising technology platforms
  • Work in a professional, active, international, and dynamic environment
  • Advanced AI tools for all positions
Job details
Workplace
Office
Location
Ho Chi Minh City, Vietnam
Experience
SE
AnyMind Group logo
AnyMind Group
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AnyMind Group is an end-to-end Brand Enablement Platform with proprietary software that enables individuals and businesses for brand building, manufacturing, e-commerce, marketing, logistics and global expansion.

Key team members

Ben Chien

Ben Chien

Sonal Sanglikar

Sonal Sanglikar

Driving integrated growth across Influencer Marketing and Mobile AdTech at AnyMind Group

Siwat Vilassakdanont

Siwat Vilassakdanont

Rajesh Fatnani ↗

Rajesh Fatnani ↗

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