Coordinator, OOH Solutions

Out-of-Home (OOH) Media Coordinator Role

Role Overview:

We are seeking an organized and detail-oriented OOH Media Coordinator to join our dynamic media planning team at WPP Canada. In this role, you will assist in the development and execution of innovative out-of-home advertising campaigns for our diverse portfolio of clients. You will serve as the central point of contact for vendor communications, creative asset delivery, and campaign tracking, ensuring that WPP’s high standards of creativity and effectiveness are met.

About WPP Media:

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Key Responsibilities:

Campaign Logistics:

• Coordinate the end-to-end execution of OOH and Print campaigns, from issuing Requests for Proposals (RFPs) to confirming installation and monitoring ongoing placements.
• Collaborate with WPP agencies to align campaign objectives with creative strategies.

Vendor Management:

• Liaise with media vendors and printers to secure ad space, confirm inventory availability, and ensure production deadlines are met.
• Build and maintain strong relationships with vendors that reflect WPP’s commitment to excellence and innovation.

Creative Coordination:

• Collaborate with the WPP planning teams to ensure all deadlines are fulfilled for various OOH formats.
• Request and coordinate POP (Point of Purchase) and glam shoots for clients, ensuring all creative elements align with campaign goals.

Documentation & Planning:

• Gather specifications documents and draft Media Planning Agreements (MPAs) for campaigns.
• Create tactical plans and billing schedules to streamline campaign execution.

Budget & Administration:

• Process media buys, manage contracts, track invoices, and ensure campaigns stay strictly within budgetary limits.
• Utilize WPP’s financial systems for efficient budget tracking and reporting.

Reporting & Analytics:

• Compile post-campaign reports, track Key Performance Indicators (KPIs), and gather research data to evaluate campaign effectiveness.

What You Bring

• Education: Degree or Diploma in Marketing, Advertising, Communications, or a related field.
• Experience: 1–3 years of experience in advertising, media planning, or marketing coordination (agency experience and finance knowledge are strong assets).

Organization:

• Superior project management and multitasking skills, with the ability to manage multiple campaigns simultaneously in a fast-paced environment.
• Strong attention to detail and a proactive approach to problem-solving.

Communication:

• Exceptional written and verbal communication skills for frequent negotiation and stakeholder updates.
• Ability to convey complex information clearly and effectively to diverse audiences.

Technical Proficiency:

• Strong command of MS Office Suite, particularly Microsoft Excel and PowerPoint, as well as Co-Pilot.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.