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Vice President - Agency Partnerships, GCS

Posted about 2 months ago

OfficeMumbai
We are looking for a senior, strategic leader to head Agency Partnerships within the GCS (Growth Customer Sales) business at JioStar. This role will own the agency ecosystem end-to-end—driving scaled revenue through network and independent agencies, shaping GTM strategy, and building JioStar into a preferred growth partner for emerging brands.
This is a high-impact leadership role requiring strong commercial acumen, deep understanding of the digital ecosystem, and the ability to influence senior agency leadership while building a high-performing team.
### What you will do:
  • Agency Ecosystem Strategy & Leadership: Define and lead the overall agency strategy for GCS across network and independent agencies. Build a scalable engagement model that unlocks long-tail growth via agency partnerships.
  • Revenue Ownership & Scale: Own and deliver agency-led revenue targets across regions and client segments. Drive predictable, scalable revenue through structured pipeline management, portfolio expansion, and cross-platform monetization.
  • Strategic Partnerships & GTM: Build and institutionalize long-term partnerships with key agency groups. Lead joint business planning, co-create GTM narratives, and position JioStar as a core growth platform across digital, sports, and entertainment offerings. 
  • New Customer Acquisition via Agencies: Unlock new advertiser segments by leveraging agency networks. Drive adoption of JioStar solutions among growth and emerging brands through structured programs and incentives.
  • Team Leadership & Capability Building: Lead, mentor, and scale a team of ADs and KAMs. Build strong execution rigor, commercial discipline, and consultative selling capabilities across the team.
  • Market Intelligence & Feedback Loop: Act as the voice of the agency ecosystem—bringing in competitive insights, client needs, and product gaps. Influence internal product, marketing, and monetization teams to strengthen platform-market fit.
  • Cross-functional Influence: Work closely with sales, Product, Marketing,and Content teams
### What we are looking for:
  • 12-15+ years of experience in digital/media sales, with significant exposure to agency ecosystems
  • Strong relationships with network agencies and independent agency leaders
  • Proven experience in leading teams and managing large-scale revenue charters
  • Experience in building GTM strategies and scaling new business lines is highly preferred
  • Strong leadership presence with experience managing senior agency stakeholders
  • Deep expertise in digital advertising, performance marketing, and platform monetization
  • Strategic thinker with the ability to translate market opportunities into scalable revenue models
  • High ownership mindset with the ability to operate in ambiguity and build from zero to scale
  • About Us
    Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.

     JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.
    Job details
    Workplace
    Office
    Location
    Mumbai

    JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.

    Key team members

    Govind Maheshwari

    Govind Maheshwari

    Purnima Kumar

    Purnima Kumar

    Navneet Negi

    Navneet Negi

    Anand Viswanathan

    Anand Viswanathan

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