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Associate Manager, Media Planning

Posted 4 days ago

OfficeTaipei - No. 77, Songgao Rd., Xinyi Dist.SE
具備 3 年以上媒體代理商經驗的「資深媒體企劃」。你將獨立負責品牌客戶的全媒體策略規劃(含數位、實體、KOL)與提案,並透過數據分析持續優化廣告成效。如果你具備跨部門溝通的團隊協作能力,且渴望在充滿動態的市場中展現影響力,歡迎加入我們!

Job Description:

*策略規劃與提案: 洞察市場趨勢與競品動態,依據品牌目標制定全媒體行銷企劃(含數位、實體、KOL等)並執行提案。
*專案成效管控: 監控廣告活動運行,確保各項關鍵績效指標(KPI)如期達成,並適時調整優化策略。*客戶關係維護: 負責與品牌客戶的日常溝通,匯報廣告成效、解決疑難雜症,強化客戶信任感。
*團隊協作:內部採購、數位操作等跨部門團隊協作。
*必備職能與條件產業經驗: 3 年以上媒體代理商數位行銷或廣告企劃相關經驗。
*數據分析力: 熟悉各媒體/社群平台(如 Google Ads, Meta Ads 等)操作與成效報表,具備優秀的邏輯分析能力。

Location:

Taipei - No. 77, Songgao Rd., Xinyi Dist.

Brand:

Dentsu X

Time Type:

Full time

Contract Type:

Permanent
Job details
Workplace
Office
Location
Taipei - No. 77, Songgao Rd., Xinyi Dist.
Experience
SE

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Employees
19270
Industry
Advertising Services
Headquarters
Tokyo
Company location
1-8-1 Higashi-shimbashi, Tokyo, JP
Specialties
Marketing communications, Advertising, Media planning, Media buying, People-Based Marketing , Creative, Innovation, Data, and Technology

Key team members

Fiona Black

Fiona Black

John Gajewski

John Gajewski

Pierpaolo Sogliani

Pierpaolo Sogliani

Rob Cantave, MBA

Rob Cantave, MBA

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