Lead Generation & Outreach Specialist (Law Firm) | South Africa

• Employment Type: Full-Time Contractor
• Workplace: Remote
• Compensation: USD $1,300 - $1,600/month
• Schedule: Monday to Friday, 9:00 am - 6:00 pm PST

About Us
HireHawk is a globally minded staffing and recruitment company that connects skilled professionals with exceptional remote opportunities with U.S. and Canadian teams. We build high-performing distributed teams across regions like Latin America, the Philippines, South Africa, and Europe, with an outcomes-first culture built on ownership and clear expectations.

About the Role
This role is all about generating employment or consumer class action case leads in California by identifying and engaging potential class representatives (plaintiffs) tied to large employers with repeated labor code violations. You’ll blend lead generation, investigative research, outreach, and intake coordination to uncover strong opportunities and move them toward signed representation. Social media is a tool in the toolkit, but the work is closer to a hybrid of recruiter, investigator, and intake specialist than a traditional marketer. If you like problem-solving, digging for signals others miss, and being measured on real outcomes (not vanity metrics), you’ll thrive here.

Responsibilities

• Build and own a repeatable pipeline that consistently produces qualified California employment and consumer law class action plaintiff leads
• Experience with lead generation.
• Experienced or knowledgeable about implementing CRM systems and call platforms, as well as creating spreadsheets and online databases.
• Identify target employers and potential class member communities using creative sourcing, online research, and investigative methods
• Conduct high-volume, professional outreach via phone, email, direct messages, and other channels to engage potential plaintiffs
• Pre-qualify leads by asking the right questions, capturing critical details, and coordinating intake steps with the legal team
• Track all outreach, follow-ups, and outcomes in CRM systems and spreadsheets with tight organization and clean notes
• Develop and test new outreach strategies weekly (scripts, channels, lists, targeting angles) to improve lead quality and conversion
• Use social platforms (LinkedIn, Facebook, Reddit, Instagram) strategically to identify leads and open conversations, not to “manage” a brand account
• Handle sensitive and confidential information with discretion, professionalism, and care
• Report on activity and results with a focus on what converts: qualified intakes, signed clients, and lessons learned

Requirements

Must-Have:

• Strong English communication skills (written and verbal) and confidence speaking with new people
• Comfort with cold outreach, follow-ups, and phone calls as a core part of your day
• Proven ability to research independently and connect dots using online sources and databases
• Experience in at least one: lead generation, prospecting, recruiting/sourcing, intake coordination, investigative work, or outreach-heavy roles
• Experience using CRMs, call tools, spreadsheets, and online research workflows
• Self-directed work style: you can plan your day, prioritize leads, and operate with minimal supervision
• Professional judgment with confidential and sensitive information

Nice to Have:

• Prior experience in legal intake, class action outreach, plaintiff-side employment law/consumer law, or private investigations
• Familiarity with California employment or consumer law or class action litigation concepts
• Experience sourcing employee contact information and/or using investigative databases
• Light performance marketing or outreach scripting experience (testing angles, improving conversion)

Benefits

• Access to a $200K+ perk marketplace with discounts on 150+ global services.
• Option to withdraw up to 50% of approved earnings before payday.