Freelance Sr. Social Media Manager
Posted 2 days ago
We are Wild Card
Born in Hollywood, we know what stories move audiences – and how to bring brands into the action.
We connect brands with global markets, crafting high-impact experiences through a blend of creativity and data on screen, in-game and beyond.
Every moment is an opportunity to build genuine connections, because everyone wants to be part of a great story.
Purpose
Wild Card is seeking a freelance Sr. Social Media Manager, Entertainment to join our growing Social Entertainment team.
This role is equal parts community manager, strategist, trend spotter, and client partner. You'll be responsible for helping manage day-to-day social activations across entertainment clients, including editorial planning, content publishing, community engagement, social listening, reporting, and reactive content opportunities.
The ideal candidate is deeply immersed in internet culture, understands fandom behavior, and knows how to translate audience insights into meaningful social engagement. They are highly organized, collaborative, and comfortable working across multiple fast-moving campaigns simultaneously.
Job Responsibilities
Social Publishing & Community Management
- Manage day-to-day publishing across social platforms including TikTok, Instagram, X, Facebook, YouTube, Threads, and emerging platforms
- Schedule, publish, and quality-check content to ensure proper formatting, tagging, accessibility, and platform optimization
- Engage with fan communities in brand voice through comments, replies, and conversation management
- Identify and escalate community issues, audience sentiment shifts, or potential reputation concerns
Editorial & Content Planning
- Support development and maintenance of editorial calendars across multiple entertainment clients
- Partner with Creative, Strategy, Production, and Account teams to ensure content is delivered and published on schedule
- Draft platform-specific copy, captions, and community responses
- Assist in identifying tentpole moments, cultural opportunities, fandom conversations, and content opportunities
Social Listening & Insights
- Monitor audience conversations, entertainment news, fandom trends, and platform behavior
- Surface actionable insights and reactive opportunities to internal teams and clients
- Track campaign performance and audience engagement trends
- Contribute to monthly reporting, campaign recaps, and strategic recommendations
Client & Team Collaboration
- Serve as a day-to-day social lead across assigned accounts
- Participate in client meetings, status calls, and planning sessions
- Collaborate closely with Account, Creative, Production, and Strategy teams
- Help ensure social recommendations align with client goals, audience behavior, and platform best practices
Required Skills
- 4-6+ years of experience in social media, community management, entertainment marketing, or digital marketing working on entertainment streaming/theatrical campaigns
- Experience managing social channels for entertainment brands and properties
- Strong understanding of social platform best practices and emerging trends
- Excellent copywriting and communication skills
- Experience managing editorial calendars and publishing workflows
- Strong organizational skills with the ability to manage multiple projects simultaneously
- Ability to interpret performance data and translate findings into actionable recommendations
Disclosures:
In order to adjust to changes in our business, it may become necessary to add, remove or modify certain duties and responsibilities, or to reassign you to another job position. From time to time you may be asked to work on special projects or to assist with other work. Your cooperation and assistance in performing such additional work is expected. Wild Card is proud to employ extraordinary talent across all genders, races, nationalities, religions, ages, abilities and sexual preferences. We strive to encourage and support all of our current and prospective employees to achieve their highest potential. No job applicant will receive less favorable treatment on any basis when applying for a career with our team.
Founded in 2007, Wild Card is an independent agency created with the goal of building a community of highly-talented, creative people who are passionate about film, TV, music, gaming and advertising. We bring a myriad of talents and passions together to create meaningful, groundbreaking campaigns for our clients and audiences everywhere. Worldbuilding is the driving force behind everything we do. We see each campaign as an entry point for audiences to become citizens of a new world, transforming casual moviegoers into devoted fans by inviting them to be a part of something bigger. Here at Wild Card, we partner with filmmakers, studios, gaming companies and brands to bring their worlds to life through marketing that strives to be as compelling as the stories themselves.
Key team members
Jennifer Gerard
Jen Kline
Helen Ahn
Claudia Frick
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