Creative Director

Job Description

About the role

Nexthink is looking for a strategic, hands-on Creative Director to lead the next chapter of our brand and creative function. You’ll own our visual identity and creative standards, and make sure the Nexthink brand shows up clearly and consistently across every customer and employee touchpoint. You’ll turn business goals into creative work that builds awareness, drives demand, and helps us grow — while building the team and processes to scale it.

Why this role matters

As a category leader in Digital Employee Experience, how we look, sound, and tell our story shapes how the market understands us. This role sits at the center of that story. You’ll be a key partner to Marketing, Product Marketing, Growth, Communications, and Executive Leadership — raising the quality and impact of our creative while making it easier for a growing organization to produce great work at pace.

What you’ll do

• Own and evolve our visual identity, brand system, and creative standards across every channel and touchpoint.
• Translate business and go-to-market strategy into creative concepts that support launches, demand generation, conversion, and thought leadership.
• Lead creative direction for integrated campaigns from concept through production and delivery.
• Keep the brand consistent across web, digital and lifecycle marketing, paid media, social, events, sales enablement, and executive communications.
• Partner with executive leadership on keynotes, investor-facing materials, and major company announcements.
• Manage external agencies, production partners, and freelancers to extend the team’s capacity.
• Build and lead a multidisciplinary creative team (e.g., graphic and motion design) — hiring, mentoring, and giving day-to-day direction.
• Establish scalable creative processes — intake, prioritization, and resource allocation — that help the team keep pace with company growth.
• Stay hands-on where it counts, contributing directly to high-visibility work when needed.

Qualifications

What we’re looking for

• 8+ years in creative leadership, brand design, or art direction, with growing responsibility for teams and cross-functional work. (Equivalent depth of experience matters more than the exact number of years.)
• A strong portfolio showing brand systems, integrated campaigns, and digital experiences.
• Experience leading a creative team and managing external agencies or vendors.
• A track record of connecting creative strategy to business goals and measurable outcomes.
• Excellent creative direction, visual design judgment, and brand storytelling.
• Strong communication and stakeholder skills — you can align and influence senior partners across marketing, product, and revenue.
• Comfort managing multiple priorities and shifting needs in a scaling environment.

Nice to have

• Experience building or evolving a brand within B2B SaaS, technology, or another high-growth company.
• Familiarity with modern marketing channels, digital design, and creative production workflows.
• Experience partnering on employer branding or executive/investor communications.

What you’ll get to build and influence

• A defining moment for the Nexthink brand — your work will shape how the category sees us.
• The creative team, systems, and standards of a scaling enterprise SaaS company.
• Direct partnership with senior leaders and visibility for high-impact work.
   

  Compensation

  The base salary range for this role is $155,000–$206,000, plus an annual performance variable under our corporate bonus plan. This equates to an on-target earnings (OTE) range of $194,000–$258,000. Actual compensation within the range is based on job-related skills, experience, and location, and is one part of the total rewards package described below.

  At Nexthink, we invest in our people. In addition to competitive compensation packages, we offer:

• Fully paid health, dental, and vision coverage
• Unlimited PTO
• A comprehensive benefits package designed to support you and your family
• Nexthink is a hybrid workplace — this role is based in Boston, MA, with a typical on-site expectation of 3 days per week.

Additional Information

We are the pioneers and trailblazers of a global IT Market Category (DEX) that is shaping the future of how the world works, giving our customers’ IT Teams total digital visibility across their enterprise. Our innovative solutions integrate real-time analytics, automation, and employee feedback across all endpoints. This enables our IT teams to solve complex technical challenges, create ever more productive workplaces, and deliver happy, satisfied employees in the digital workplace.

With over 1200 employees across 5 continents, Nexthink operates as One Team, connecting, collaborating and innovating to continuously grow. We call our employees ‘Nexthinkers’ and our commitment to diversity, inclusion, and equity is second to none. We currently have over 75 nationalities working with us, from all cultures and backgrounds, speaking many different languages

Total Rewards @ Nexthink

At Nexthink, we offer one of the most comprehensive and generous benefits plans.  Your total rewards compensation package includes base salary and may also include a commission or performance bonus plan.  We provide our US employees with 100% covered company benefits that consist of health, dental, vision as well as access to life insurance, long-term disability, and accidental death/personal loss coverage. 

In addition, we offer: 

• 🏖️ Flexible Hours and unlimited vacation (employees have unlimited paid time off on top of the 15 days of holidays we offer), 11 company-paid holidays, and 3 extra days for volunteering.
• 🏡 Hybrid work model that balances office and remote work, with structured onboarding to foster connections and team integration.
• 📚 Free access to professional training platforms to explore your interests and enhance your skills.
• 🍼 Up to 16 weeks of paid leave for birthing parents/primary caregivers, 6 weeks for secondary caregivers.
• 💰 Plan for the future with a 401(k) plan featuring up to 4% company matching contributions, vesting immediately, to grow your retirement savings.
• 📣 Bonuses for referring successful hires after three months of continuous employment.

Base salary ranges are determined by country, role, level, experience, and skills. The range displayed on each job posting reflects Nexthink’s good faith determination of the minimum and maximum targets for new hire salaries across all US locations. Individual pay is determined by related factors, including job skills, experience, and relevant education or training, which may impact a final offer. Your Talent Acquisition Partner can share more about the specific salary range during the hiring process.