Director Public Affairs Korea

Job Description

Strategic Counsel and Thought Leadership

• Serve as the trusted advisor to Intuitive Korea leadership on external trends, policy directions, and stakeholder expectations, translating insights into forward-looking strategies.

• Position Intuitive as the leading voice in surgical robotics by shaping narratives on the future of surgery, value of robotic-assisted surgery, and healthcare innovation.

• Lead the development of insight-driven public affairs strategies that go beyond adaptation, actively shaping the policy environment to support business development objectives.   

• Identify and develop strategic platforms, including forums, partnerships, and coalitions, to reinforce Intuitive’s leadership in Korea’s healthcare transformation and its leadership position in robotic-assisted surgery.

• Partner cross-functionally (Commercial, Market Access, Regulatory Affairs, Legal and more) to ensure integrated strategies that align policy, evidence, and market access objectives.

Policy Leadership & Government Engagement

• Develop and execute proactive policy shaping strategies with agenda-setting leadership in Korea’s healthcare system.

• Shape and communicate evidence-based policy narratives that demonstrate the clinical, economic, and societal value of robotic-assisted surgery.

• Support senior leadership in high-level engagements with policymakers, regulators, and industry associations through identifying the most impactful platforms, developing strategic narrative development and briefing materials.

• Collaborate closely with Market Access, Commercial and cross-functional teams to drive engagement with key government institutions to influence:

  • Reimbursement frameworks

  • Regulatory pathways

  • Innovation adoption policies

• Build and sustain high-trust, long-term relationships with policymakers and industry bodies, positioning Intuitive as the first point of reference for insights and perspectives on the robotic-assisted surgery ecosystem.

Corporate Communications & Issues Management

• Develop and execute integrated communications strategies to elevate Intuitive’s corporate reputation and thought leadership in Korea.

• Build and maintain strong relationships with top-tier media, healthcare journalists, and industry influencers.

• Localize Intuitive’s global and regional narratives into culturally relevant messaging that resonates with Korean stakeholders, including policymakers, industry influencers and the general public through high-impact media engagement and activities. 

• Lead proactive and reactive communications, including issues management, spokesperson preparation, and media training.

Patient Advocacy Engagement

• Design patient-centric initiatives that elevate awareness of disease areas and the benefits of minimally invasive and robotic-assisted care.

• Build partnerships with patient groups, clinical societies, and advocacy organizations to strengthen the broader robotic-assisted surgery ecosystem.

• Position Intuitive as a trusted partner in improving patient outcomes and access to advanced care.

Social Impact & Corporate Citizenship

• Lead the development of high-impact social responsibility initiatives aligned with Korea’s societal priorities and Intuitive social impact strategy. 

• Integrate social impact into reputation-building and stakeholder engagement strategies.

• Foster internal engagement by connecting employees to purpose-driven activities that reinforce Intuitive’s mission.

Qualifications

Experience & Qualifications

• 15+ years of experience in public affairs, government affairs, or strategic communications within healthcare, medtech, pharmaceuticals, technology or other regulated industries.

• Strong understanding of Korea’s healthcare system, including reimbursement processes, regulatory pathways, and stakeholder landscape.

• Proven experience engaging with key government bodies such as MOHW, HIRA, and NHIS.

• Excellent communication skills in both Korean and English, with the ability to translate complex topics into clear, compelling narratives.

• Bachelor’s degree required; advanced degree in Public Policy, Communications, Business, or related fields preferred

Leadership & Personal Attributes

• Strategic and visionary leader with the ability to connect policy, reputation, and business impact.

• External influencer and ecosystem builder, capable of shaping agendas without direct authority.

• High integrity, sound judgment, and ability to navigate high-stakes, sensitive environments.

• Strong executive presence with the ability to engage credibly with senior policymakers and industry leaders.

• Collaborative, proactive, and resilient in a fast-paced, matrixed organization.

• Deep cultural fluency in Korea’s policy, business, and societal context.

• Results-oriented, with the ability to define, measure, and communicate impact beyond activities, focusing on outcomes and impact.

Additional Information

Intuitive는 고용 기회 균등 고용주입니다. 당사는 인종, 성별, 임신 여부, 성적 지향, 성 정체성, 출신 국가, 피부색, 연령, 종교, 국가 보훈 대상자, 장애 여부, 유전 정보 또는 연방, 주 또는 현지 관련 법률에 따라 보호받는 기타 모든 지위에 관계없이 자격을 갖춘 모든 지원자 및 직원에게 동등한 고용 기회를 제공하며 모든 유형의 차별과 괴롭힘을 금지합니다.

당사는 기회 균등법에 따라 범죄 및 유죄 판결 기록이 있는 고용 자격을 갖춘 지원자를 고려할 것입니다.

본 직책은 사업상 필요 및/또는 선정된 후보자의 경험, 지식 및 기술에 따라 여기 명시된 직급과 다른 직급으로 채용될 수 있습니다.

급여 및 보수는 관련 법률에 따라, 주로 채용이 이루어진 직급 및 후보자의 자격 요건을 기준으로 결정됩니다.