Job Overview:
We are seeking a highly motivated Trade Sales Specialist to join our dynamic team. This role plays a critical part in building and maintaining strong relationships with agents, tour operators, and other key partners to promote our clients' hospitality products and services. The ideal candidate will have a passion for travel, strong sales acumen, and excellent communication skills.
- Proven experience in negotiating with hotels, airlines, transportation providers, and other suppliers.
- Develop and implement trade programs to increase brand, destination awareness, visitor arrivals and spend.
- Develop and maintain strong relationships through direct outreach to tour operators, wholesalers, travel agents, mice/corporate/incentive buyers, airlines, and other distribution intermediaries or related travel partner(s)
- Identify, develop and implement tactical trade marketing programs with key distribution partners.
- Represent destination(s)at key travel industry events including exhibiting at trade shows and other events.
- Develop, promote, and execute sales mission in the market. Execution includes planning and appointment setting with key marketing partners in the market.
- Assist in the development, management of training programs with the travel trade, as well as workshops, road shows, and other creative and innovative programs.
- Develop and execute travel trade familiarization program with the goal of highlighting every aspect of the country.
- Ensure destination(s) is well represented in travel trade programs, brochures, and other industry communications.
- Develop airline relationships with the goal of monitoring and optimizing trends and supporting route development.
- Develop niche marketing opportunities and alternative distribution channels for a range of niche and specialist travel experiences.
Requirements
- Minimum 5+years of extensive experience in handling Trade sales.
- A degree in Hospitality, Tourism, Business Management, or a related field is preferred.
Other open roles at GEN PLUS Group(6)
A global independent group of agencies, delivering meaningful impact to brands, businesses and people, through holistic communications, driven by the 'Power of Plus'. From Marcomms and Content Production to Talent Representation and Creative Development, we offer a full spectrum of services.
Key team members

Emma Miller

Mazen Mamish

Steven Halliday

Hamed Alsewerky
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