GoHighLevel Marketing Operations Specialist (GoHighLevel, CRM, Email Marketing & Social Media) – Remote
Full-Time | Remote | U.S. Business Hours (PST Preferred)
About the Role
We’re hiring a highly organized and execution-focused GoHighLevel Marketing Operations Specialist to support marketing execution, CRM workflows, content coordination, and operational support for a fast-growing business.
This is not a strategy-only role.
You’ll play a hands-on role managing:
- GoHighLevel workflows and automations
- Social media execution
- CRM and lead management
- Content coordination
- Email marketing campaigns
- Operational workflows and follow-through
If you thrive in:
- Fast-moving environments
- Structured operational systems
- Marketing execution
- CRM management
- Content coordination
this role is a strong fit.
What You’ll Own
Executive & Operational Coordination
- Manage:
- Scheduling
- Calendar coordination
- Operational workflows
- Maintain structured:
- Task tracking
- Project workflows
- Documentation systems
- Support leadership with day-to-day execution and coordination
- Identify workflow gaps and improve operational efficiency
- Maintain organized files, records, and communication systems
Marketing Execution & Social Media
- Create, schedule, and publish content across:
- Online communities
- Manage:
- Comments
- Direct messages
- Community engagement
- Track engagement metrics and maintain reporting dashboards
- Support ad campaign setup and marketing promotions
- Ensure consistent brand presence across channels
GoHighLevel CRM & Email Marketing
- Build and manage workflows inside GoHighLevel (GHL)
- Create and maintain:
- Automations
- Nurture sequences
- Email campaigns
- Follow-up workflows
- Maintain clean CRM records and organized pipeline tracking
- Ensure lead and customer communication happens on time
- Support outreach campaigns and funnel execution
Content Creation & Program Support
- Edit and produce:
- Short-form videos
- Marketing clips
- Social content
- Use tools such as:
- Canva
- Veed
- Opus Clips
- Similar editing platforms
- Organize and format:
- Guides
- Scripts
- Workbooks
- Program materials
- Maintain branding consistency across all assets
Program & Membership Operations
- Organize and maintain digital program materials
- Track member progress and communication workflows
- Support onboarding and participant coordination
- Troubleshoot minor platform and workflow issues
- Ensure smooth operational execution for memberships and programs
Research, Lead Generation & Digital Support
- Research Ideal Client Profiles (ICPs)
- Build prospect lists and outreach databases
- Support lead generation campaigns and outreach workflows
- Assist with:
- Website updates
- Account setup
- Reporting
- Operational research
- Compile reports and insights for leadership decision-making
Communication & Administrative Coordination
- Maintain professional written communication with:
- Leads
- Clients
- Participants
- Internal teams
- Manage inbox priorities and follow-up communication
- Ensure shared documentation and workflows remain organized
- Support operational reliability across the business
Requirements
Core Requirements
- Experience in:
- Executive assistance
- Marketing coordination
- Operations support
- Virtual assistance
- Marketing operations
- Hands-on experience with:
- GoHighLevel (GHL)
- CRM systems
- Marketing automations
- Strong proficiency with:
- Google Workspace
- Google Sheets
- Google Calendar
- Google Drive
- Experience with:
- Canva
- Veed
- Opus Clips
- Short-form content tools
- Strong written English communication skills
- Highly organized with strong multitasking ability
- Ability to work independently with minimal supervision
- Comfortable working remotely during PST business hours
Nice to Have
- Experience supporting:
- Founders
- Coaches
- Entrepreneurial businesses
- Experience with:
- Community management
- Membership programs
- Marketing automation workflows
- Funnels
- Lead nurturing systems
- Familiarity with:
- Slack
- ClickUp
- Notion
- Airtable
- HubSpot
What Makes You a Strong Fit
- Highly execution-oriented and reliable
- Naturally create structure and organization
- Communicate clearly and professionally
- Proactively solve operational issues
- Detail-oriented and process-driven
- Enjoy balancing:
- Marketing
- Operations
- Coordination
- Content management
- Thrive in startup-style environments where priorities move quickly
What a Typical Day Looks Like
- Schedule and publish social media content
- Manage GoHighLevel workflows and email campaigns
- Respond to DMs and participant inquiries
- Coordinate operational and administrative tasks
- Update CRM pipelines and contact records
- Edit short-form marketing content
- Support onboarding and membership communication
- Conduct lead research and organize outreach data
In short: You help keep marketing systems, CRM workflows, communication, and operational execution running smoothly every day.
What Success Looks Like
- Consistent and timely content publishing
- Clean and organized CRM workflows
- Strong engagement and responsive communication
- Zero missed follow-ups or workflow gaps
- Well-maintained digital assets and program materials
- Reliable, high-quality operational execution
Why This Role Stands Out
- Work directly with leadership in a high-impact operational role
- Strong exposure to:
- Marketing systems
- Automation
- CRM workflows
- Operational coordination
- Opportunity to grow into:
- Marketing Operations
- CRM Management
- Operations Leadership
- Marketing Coordination
- Fast-paced remote environment with strong ownership
- Exposure to modern marketing and automation systems
Interview Process
- Initial Screening Call
- Marketing & Operations Interview
- Practical Task (Workflow or Content Exercise)
- Final Interview
- Offer & Onboarding
Apply Now
If you:
- Love organization and operational execution
- Enjoy managing marketing systems and workflows
- Are experienced with GoHighLevel and CRM automation
- Thrive balancing content, communication, and coordination
this role is a strong fit for you.
Other open roles at Pavago(6)
Pavago connects Small and Medium-sized Business owners with top 1% global talent, providing cost-effective offshore recruiting for admin, operations, marketing, and sales roles.
Key team members

Parker Cox

Bilal Shahid

Thabang Mogale

Sundus Abbasi
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