National Sales Account Manager- Commercial & B2B
Posted about 21 hours ago
National Account Manager – Commercial Air & B2B
Lasko Products, a market leader in home comfort products for over 100 years, is looking to add a National Account Manager to drive revenue growth and strengthen partnerships across Commercial Air and B2B channels.
This role is responsible for developing and executing strategic account plans aligned with Lasko’s seasonal business model, product innovation roadmap, and omnichannel growth strategy. The National Account Manager will own customer relationships, lead joint business planning, manage forecasting and promotional execution, and collaborate cross-functionally to deliver profitable growth across both direct and distribution-based B2B channels.
The ideal candidate brings strong experience managing Commercial Air, industrial, or B2B accounts, analytical rigor, and the ability to balance strategic planning with operational excellence in a fast-paced, weather-driven category.
Key Responsibilities
Account Strategy & Growth
• Develop and execute annual joint business plans across CAM and B2B accounts aligned with company revenue and profitability targets
• Drive assortment expansion, pricing strategy, and distribution growth across fans, heaters, air purifiers, and related air movement and ventilation solutions
• Identify whitespace opportunities and growth initiatives within commercial, industrial, and institutional customer segments
• Lead line reviews, category reviews, and new product presentations
• Monitor competitive activity and recommend pricing, assortment, and promotional adjustments to maintain market leadership
Customer Relationship Management
• Serve as the primary point of contact for B2B customers including distributors, contractors, facility managers, and commercial partners
• Build strong, collaborative partnerships to support long-term growth and brand expansion within the Commercial Air space
• Partner with customer stakeholders to support B2B digital enablement, e-commerce portals, and marketplace strategies where applicable
• Represent Lasko’s Commercial Air portfolio, brand positioning, and innovation roadmap in customer meetings and industry events
Forecasting & Execution
• Own account-level forecast inputs in partnership with Sales Operations and Demand Planning
• Ensure alignment between customer demand, inventory planning, and supply chain readiness
• Monitor order patterns, inventory levels, and sell-through trends to proactively manage performance
• Collaborate within the SIOP framework to support demand variability and project-based business
Cross-Functional Collaboration
• Partner with Product Development and Marketing to align new product introductions with Commercial Air and B2B use cases
• Collaborate with Finance to manage pricing strategy, margin targets, and trade investments
• Work closely with Operations and Logistics to ensure strong OTIF performance and customer satisfaction
• Coordinate digital content, packaging, and merchandising support tailored to B2B and commercial applications
Performance & Reporting
• Analyze sales performance, pricing effectiveness, and category trends across B2B channels
• Develop customer-facing presentations and internal executive updates
• Track and deliver against KPIs including revenue, margin, inventory turns, service levels, and share growth
Qualifications
• 5–10 years of experience in National Account Management or Sales within consumer durables, industrial products, or B2B channels
• Direct experience managing Commercial Air, HVAC, industrial distribution, or B2B accounts required
• Proven success in managing complex sales cycles, distribution networks, or project-based business
• Strong understanding of joint business planning, pricing strategy, and P&L ownership
• Analytical mindset with advanced Excel and PowerPoint skills; familiarity with distributor data, POS reporting, and BI tools preferred
• Strong negotiation and presentation skills
• Ability to thrive in a fast-paced, cross-functional environment
• Bachelor’s degree in Business, Marketing, or related field required
• Travel as needed to support customer meetings, distributor visits, and industry events
About Lasko Products
Love Your Air™
Lasko Products is the leading air solutions brand with a reputation for reliable products, peak performance, and perpetual innovation – our commitment to our customers for over a century. Founded in 1906 by Henry Lasko in Philadelphia, Lasko has evolved for over a century to become the global leader in air solution products. From our roots in small appliances, fans, and portable heaters, we’ve grown to become the leading home comfort company while maintaining our unwavering commitment to quality and value. Today, Lasko stands as a symbol of innovation, offering consumers around the world high-performance products; portable fans, heaters, air purifiers, humidifiers, and home ventilation solutions. Our well-known brands, Lasko, B-Air, BlueDri, Air King, and Guardian Technologies, serve both consumer and commercial markets across North America and internationally. As an American company for 120 years, we take pride in upholding the spirit of hard work, trust and accessibility, ensuring that Lasko remains available to all, for generations to come. Headquartered in West Chester, Pennsylvania, with manufacturing and distribution facilities in Tennessee and Texas, Lasko intends to set the standard in the air solutions category for another 100 years.
Lasko’s mission is to provide comfort you can trust.
Our company’s success is based on our culture of GRACE, with five core “Be” values outlining how we live it.
Growth Mindset — Be Bold
- We are never the finished product ─ every failure is a data point, every setback is a setup.
Recognition — Be Together
- We win together. We celebrate together! High performance deserves to be seen ─ named, specific, remembered.
Authenticity — Be Real
- No masks. No politics. Show up as you are, say what you mean, and mean what you say.
Clear Communication — Be Clear
- Say it plainly. Say it once. Say it to the right person. Clarity is kindness.
Extreme Ownership — Be Accountable
- No blame. No excuses. Own the win and the loss. No exceptions.
Why Join Lasko?
At Lasko, we believe people do their best work when they’re supported ─ personally and professionally. That’s why we offer flexible hours and a hybrid work schedule for our corporate team, promoting employees to balance life and work in a way that fits their lifestyle. Our dog-friendly corporate headquarters adds a fun, welcoming atmosphere, while our competitive salaries with bonus potential recognize and reward your contributions. We also offer a comprehensive benefits package that includes a strong 401(k) match, wellness incentives, and robust health coverage. Join Lasko and be part of a legacy of innovation – at a company that values flexibility, growth, and a culture where you can thrive.
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For 120 years, we've been the USA's go-to for fans and heaters. Explore our wide range of reliable products and experience the Lasko difference firsthand.
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