Channel Marketing Specialist - Vietnam

Job Description

We are looking for an energetic and detail-oriented Channel Marketing Specialist to support the execution of marketing campaigns and demand generation initiatives for Sandisk consumer products in Vietnam.

In this role, you will:

• Support the execution and localization of global and regional marketing campaigns to meet the needs of the Vietnam market
• Collaborate closely with sales teams, distributors, channel partners, retailers, and key account customers to implement marketing programs and promotional activities
• Assist in driving brand awareness, consumer engagement, and product sales across both online and offline channels
• Support the development and execution of marketing plans aligned with business objectives and local market opportunities
• Coordinate marketing activities across digital, social media, e-commerce, retail, and traditional marketing channels
• Assist in planning and executing product launches, promotional campaigns, roadshows, trade events, and retail activation programs
• Work with external agencies, vendors, and production partners to ensure timely delivery of marketing materials and campaigns
• Help create, adapt, and localize marketing content and assets for the Vietnam market while maintaining brand consistency
• Monitor campaign performance and prepare regular reports on key marketing metrics, providing insights for continuous improvement
• Conduct market research and track consumer trends, competitor activities, pricing, and promotional programs to support marketing decisions
• Support retailer and distributor marketing programs to drive product visibility, sell-through, and market share growth
• Coordinate point-of-sale materials, merchandising activities, and in-store promotional programs to enhance brand presence
• Assist in managing marketing budgets, purchase orders, and administrative processes related to marketing activities
• Ensure all marketing initiatives comply with company brand guidelines and local advertising regulations
• Maintain marketing calendars, campaign schedules, and project timelines to support successful program execution

Qualifications

• 1–3 years of experience in marketing, channel marketing, trade marketing, brand marketing, or related roles
• Strong project coordination and organizational skills with attention to detail
• Excellent communication and stakeholder management skills
• Analytical mindset with the ability to interpret campaign and sales performance data
• Proficiency in Microsoft Office, particularly Excel and PowerPoint
• Familiarity with digital marketing, social media platforms, e-commerce, and retail marketing activities
• Experience working with distributors, retailers, or channel partners is an advantage
• Experience in consumer electronics, consumer technology, FMCG, or consumer products industries is preferred
• Fluent Vietnamese and good English communication skills
• Ability to work effectively in a fast-paced, cross-functional, and multicultural environment

Additional Information

Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.