Reolink, a leader in intelligent visual technology for homes and businesses, was founded in 2009 by a group of engineers with a strong commitment to and passion for smarter security solutions.
Our products are now trusted by millions of users across more than 110 countries and regions worldwide. Building on this trust, we continue expanding our presence and bringing our innovations to more markets around the globe. Reolink remains committed to delivering advanced, reliable, and user‑centric solutions that empower people to protect what matters most.
Job Responsibilities
1.Develop KOL collaboration plans, screen and expand creator resources that align with the brand’s positioning.
2.Liaise with KOLs to communicate cooperation needs, pricing, contracts, and campaign schedules.
3.Write and optimize Campaign Briefs to ensure content meets brand requirements.
4.Follow up on sample delivery, content production, review, and publishing process from start to finish.
5.Maintain long-term relationships and improve the re-engagement rate of high-quality KOLs.
6.Track content performance, analyze exposure, engagement, traffic, and conversion data, and produce post-campaign reports.
7.Support new product launches, brand events, promotions, and offline needs.
Qualifications
1.Experience in KOL / Influencer Marketing, social media operations, or brand marketing.
2.Familiarity with overseas social media platforms such as YouTube, Instagram, TikTok, and their creator ecosystems.
3.Strong communication and coordination skills, able to independently drive KOL collaboration projects.
4.Good English reading and writing skills, capable of using English as a working language; proficiency in other languages (e.g., German, French) is a plus.
5.Strong data analysis skills, able to continuously optimize collaboration effectiveness based on project data.
6.High sense of responsibility and execution, with excellent cross-team collaboration abilities.
7.Interest in overseas markets, consumer electronics, or smart home industries is preferred.
Other open roles at Reolink(6)
Trusted by over 2 million users and featured in top-tier media, Reolink delivers reliable and budget-friendly security cameras & systems for home and business worldwide.
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