Growth Marketing Team Lead

Growth Marketing Team Lead

AutoDS is looking for a powerhouse Growth Marketing Team Lead to spearhead the evolution of our main brand. This isn't just about managing a team; it’s about owning the conversion engine of our primary revenue driver while overseeing critical acquisition channels for the entire organization.

In this role, you will lead a dedicated Growth Squad (Design and Web Development) focused on relentless conversion rate optimization (CRO). Simultaneously, you will hold a high-level strategic seat, managing the specialists Email Marketing managers across the entire company brands.

You are the bridge between high-volume traffic and high-intent conversion. If you are a master of funnels who can lead a squad while steering company-wide acquisition channels, we want you.

The Core Mission

• Squad Leadership: Direct management of a cross-functional squad (Design, Copywriting, and Development) dedicated to the AutoDS main brand.
• Company-Wide Oversight: Leading the strategy and execution for Email Marketing across all company touchpoints.
• Conversion Engine: Full ownership of the AutoDS main brand top of funnel.

Key Responsibilities

• Conversion Rate Optimization (Main Brand): Own the hypothesis, execution, and measurement of A/B tests and funnel improvements to turn traffic into active users.
• Cross-Company Channel Management: Oversee the specialists managing Email Marketing, ensuring these channels perform at scale for the whole company.
• Squad Operations: Lead the day-to-day workflow for your dedicated designer, copywriter, and developers to ensure high-velocity, high-quality output.
• Top-Funnel Strategy: Align search intent with on-page experience and post-click retention via email, creating a seamless journey for our users.
• Rapid Experimentation: Maintain a rigorous testing backlog - from ad copy and search keywords to landing page layouts and email automation sequences.
• Data-Driven Leadership: Partner with the data team to build dashboards that track key growth KPIs, providing clear insights to stakeholders on how your squad and channels are driving the bottom line.

Requirements

• 5+ years of Growth/Performance Marketing experience in a B2C or B2SMB SaaS environment
• Proven Leadership: Hands-on experience managing multi-disciplinary teams (Designers, Developers, or Marketing Specialists).
• CRO Expertise: A track record of measurably improving conversion rates through structured A/B testing and funnel optimization.
• Search & Email Mastery: Deep understanding of Search Engine User Acquisition and Email Marketing lifecycle strategies.
• Analytical Rigor: Proficiency with analytics and CRM tools (e.g., HubSpot, Google Analytics) to generate actionable insights from complex data.
• High-Level English: Exceptional spoken and written English proficiency is a must.
• Technical Familiarity: Hands-on experience with A/B testing platforms (e.g., VWO), Claude Code + Cowork and a strong understanding of how to leverage dev/design resources effectively.
• Bonus: Experience in the e-commerce industry or familiarity with the Shopify ecosystem.

Why This Role?

You won't be working on the sidelines. You will be at the helm of the Main Brand, managing the most critical acquisition channels and leading a squad designed for speed. This is a role for a leader who wants to see their fingerprints on the company’s primary growth metrics every single day.