ALL Accor Partnerships Manager

Job Description

Partnerships are a core pillar of the ALL Accor loyalty program, enabling the program to extend its value proposition beyond hospitality and offer members meaningful benefits in their everyday lives. By collaborating with best-in-class companies across travel, retail, lifestyle, and entertainment, ALL Accor strengthens member engagement, attracts new customer segments, and drives incremental revenue for the Group.

He/she will be responsible to identify, develop, and nurture strategic partnerships to extend market reach, access new customer segments, engage existing ones and drive revenue (through sale of points and generation of topline revenue for hotels). The Manager ALL Partnerships is responsible for activating and animating the existing portfolio of ALL Accor loyalty program partners. Rooted in operational marketing and account management, this role ensures that each partnership delivers tangible value to members and measurable business results through structured commercial plans, co-marketing activations, and regular partner engagement.

MAIN ACCOUNTABILITIES:

Implementation of new partnerships:

• Help drafting the partnership contract together with the Senior Partnerships role with the support of legal teams
• Follow up the IT development & integration planning, liaising with Global teams
• Prepare all communication touchpoints and a launch campaign considering branding guidelines

Partner Animation & Commercial Planning

• Build and manage annual commercial animation plans for existing partners
• Design and execute partner-specific activation campaigns (seasonal offers, co-branded promotions, member benefits)
• Develop and manage the partnerships newsletter and CRM-driven communication calendar to regularly engage partners and drive member activity
• Coordinate the production of marketing assets with internal teams and external agencies if needed

Account Management

• Serve as the primary day-to-day point of contact for existing partners
• Conduct regular business reviews with partners to assess performance, share insights, and agree on activation roadmap
• Anticipate partner needs and proactively propose new activation levers

Performance Monitoring & Reporting

• Track and analyse partnership KPIs (cash-in, in hotel revenue generated, member’s retention KPIs, redemption, campaign performance…)
• Prepare clear and actionable performance reports for internal stakeholders

Cross-functional Collaboration

• Work closely with the Global ALL partnerships, Loyalty, CRM and E-commerce teams
• Liaise with legal to manage contractualization

Qualifications

• Strong operational and project management capabilities
• Excellent interpersonal and relationship‑management skills
• Marketing‑oriented mindset with a solid understanding of CRM and digital channels
• Rigorous, data‑driven approach with strong analytical skills and familiarity with KPI tracking and business‑case building
• Comfortable working in a fast‑paced, multi‑stakeholder environment
• Creative, proactive, and passionate, with a problem‑solving mindset
• Solid experience in partnership management or strategic account management
• Strong written communication skills (briefs, partner communications, reports)
• Experience collaborating with cross‑functional teams
• 3–5 years of experience in partnerships, business development, or strategic account management
• Master’s degree in Business Management, Economics, Marketing, or Hotel Management
• Business or Engineering school background preferred
• Previous experience working in a multi‑country or international organisation is an advantage
• French and English required

Additional Information

Our Commitment to Diversity & Inclusion:

We are an inclusive company. Our ambition: attract, recruit, and promote a diverse range of talents.

Why Accor?

We are much more than a global leader. We are 330,000 women and men who put people at the heart of everything we do, and we are driven by an unbounded passion for service and a desire to exceed expectations. Joining Accor means embarking on a unique human adventure to invent the hospitality of tomorrow.

Your Accor experience begins now, so if you are up for a new challenge, and want to be a part of the best, then we want to hear from you!

Your information will be kept confidential according to EEO guidelines.