Regional Sales Manager

1.      JOB SUMMARY

The Regional Sales Manager is responsible for driving revenue growth, expanding market presence, and strengthening customer relationships within the assigned region. The role leads and develops the regional sales team, executes commercial strategies aligned with company objectives, and ensures sustainable business development across hospitals, distributors, and healthcare institutions. The position requires strong leadership, market insight, and a deep understanding of the medical device industry.

2.       KEY RESPONSIBILITIES & DUTIES

·       Develop and execute regional sales strategies aligned with corporate objectives.

·       Achieve and exceed revenue and profitability targets for the assigned territory.

·       Lead, coach, and evaluate the performance of sales representatives and distributors.

·       Identify new business opportunities and expand customer base across public and private healthcare sectors.

·       Build and maintain strategic relationships with key opinion leaders (KOLs), hospital decision-makers, and procurement departments.

·       Monitor market trends, competitor activities, and regulatory developments to identify risks and opportunities.

·       Ensure accurate sales forecasting, pipeline management, and CRM reporting.

·       Collaborate with Marketing, Regulatory, Supply Chain, and Finance to ensure operational alignment and customer satisfaction.

·       Manage regional budgets, pricing strategies, and contract negotiations.

·       Ensure compliance with company policies, industry regulations, and ethical standards.

1.      COMMUNICATION CHANNELS

INTERNAL COMMUNICATION

PURPOSE

§  Finance.

§  Operations.

§  R&D.

§  HR.

§  Administration, Legal & Business.

§  Quality.

§  Regarding the work condition.

1.      COMMUNICATION CHANNELS

INTERNAL COMMUNICATION

PURPOSE

§  Finance.

§  Operations.

§  R&D.

§  HR.

§  Administration, Legal & Business.

§  Quality.

§  Regarding the work condition.

Requirements

1.      JOB REQUIREMENTS

ACADEMIC QUALIFICATIONS

·        Bachelor’s degree in medicine/pharmacy & dental or Relevant field.

·        MBA or Other relevant high graduate qualifications is plus.

PROFESSIONAL EXPERIENCE

§  10 -15 Years in Sales & Marketing

§  Experience in a multinational business environment

§  Experience in Medical devices factories

1.      Technical and Core Competencies

Competency Type

Competency

Essential

-   Leading and Supervising

-   Working with People

-   Adhering to Principles and Values

-   Writing and Reporting

-   Planning and organizing

-   Delivering Results and Meeting Customers’ Expectations

-        Strong knowledge of medical device sales cycles and hospital procurement processes.

-        Proven ability to manage distribution networks and direct sales channels.

-        Financial acumen includes budgeting, margin management, and forecasting.

-        CRM proficiency and data-driven decision-making capability.

-        Understanding of healthcare regulations and tendering systems within the region.

-        Strategic thinking and business planning.

-        Negotiation and influencing skills.

-        Results orientation and accountability.

-        Strong communication and presentation skills.

Desirable

-        Relating and Networking

-        Presenting and Communicating Information

-        Adapting and Responding to Change

-        Experience in interventional, vascular, or urology medical devices.

-        Familiarity with international markets and export operations.

-        Advanced knowledge of pricing strategies and contract structuring.

-        Experience managing multi-country territories.

-        Change management capability.

-        Cross-cultural awareness.

-        High adaptability in dynamic market environments.

-        Conflict resolution skills.