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Customer Lifecycle Automation Specialist

Posted about 1 month ago

OfficeVilnius, Lithuania

Working at Omnisend is... kind of boring. 

Not the soul-crushing kind of boring — more like the “no drama, no chaos, just smart people doing great work” kind. The kind that lets you focus on what matters, without pointless meetings, micromanagement, or bureaucracy. We’re data-driven. We test, we iterate, we improve. Gut feelings don’t drive decisions — insights do. We trust each other. We’re transparent, give real feedback, and actually listen. No egos, no hand-holding — just a team of experienced professionals moving fast, adapting easily, and delivering impact. Omnisend is customer-funded and customer-driven. Our work is rooted in solving real problems that help ecommerce brands grow. No empty promises — we bring in results. And yes, we have fun. But the grown-up kind — workations, team gatherings, the occasional party. No forced fun, no awkward icebreakers. Just genuine moments with a team that actually enjoys working together.

We’re looking for a Customer Lifecycle Automation Specialist to join Omnisend's Product Communications team that keeps our clients up to date on product updates, simplifies complex technical information, and develops educational content to drive product adoption and customer retention.

In this role, you will build and optimize automated lifecycle flows that guide Omnisend customers through every stage of their journey — owning the logic, triggers, and personalization that turn customer behavior into timely, relevant communication.

### What you’ll do @ Omnisend:
  • Build and optimize automated lifecycle flows across customer lifecycle stages

  • Design clear automation logic (triggers, conditions, delays) based on user behavior and product usage

  • Create and manage transactional communication tied to key user events;

  • Own the lifecycle communication shift to AI-driven personalization, tailoring lifecycle messages to each user, not just to segments.

  • Implement segmentation using user attributes and behavioral data;

  • Collaborate closely with product and data teams on events, triggers, and segmentation;

  • Collaborate with design and content teams to create high-performing assets;

  • Own reporting of automated lifecycle flows

  • ### Qualifications:
  • 3 – 5+ years of experience in lifecycle / CRM / email automation marketing with a track record of driving measurable results

  • Solid understanding of user attributes, behavioral events, and segmentation

  • Hands-on experience building and managing automated workflows

  • Familiarity with AI automation tools, API integrations, or light scripting/coding.

  • Ability to connect data across tools and think in terms of systems and workflows

  • Analytical mindset with strong attention to detail and data accuracy

  • Strong communication and collaboration skills;

  • Experience in SaaS environment is a strong advantage

  • ### What we offer in return:
  • Gross salary starting at 2800 EUR/month;

  • Quarterly salary reviews

  • An unlimited learning budget for self-improvement complying with the best interest of Omnisend

  • Private health insurance

  • Unlimited access to psychotherapy

  • Flexible working hours and remote work possibilities

  • Workstation budget

  • Personalised work anniversary gifts, such as house cleaning, spa treatments, international flights etc.

  • Working methods and best practices inspired by the best tech companies in Silicon Valley

  • Senior colleagues (over 70%) enable us to have a high-performing, productive environment where your growth will accelerate

  • Attractive workations and team-led team-building events

  • Omnisend is an email and SMS marketing platform built for ecommerce brands. With one-click integration to major ecommerce platforms, intuitive automation, and powerful email templates, we make sophisticated marketing effortless — no learning curve required.
     
    Award-winning 24/7/365 customer support? Check. A platform trusted by growing brands and seasoned pros alike? Absolutely. The idea that “great marketing needs to be expensive”? Our 150,000+ customers prove that wrong every day.
    Job details
    Workplace
    Office
    Location
    Vilnius, Lithuania

    Omnisend is an ecommerce-tailored email & SMS marketing automation platform built to help nimble teams drive more revenue without increasing their workload. One-click ecommerce stack integrations, pre-built workflows, and intuitive drag & drop editing make it easy to get up & running without diving into the smallest details, unless you want to.

    Employees
    256
    Industry
    Technology, Information and Internet
    Headquarters
    Global
    Founded
    2014
    Company location
    Global, GB

    Key team members

    Giedrius Matonis

    Giedrius Matonis

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