Marketing Manager, Public Sector and Defense

JOB SUMMARY:

The Marketing Manager role supports the development and execution of marketing strategies and campaigns aligned with business growth objectives and industry priorities. Working within a customer-led, strategy-driven growth model, this role contributes to go-to-market (GTM) planning, content development, and campaign activation while building foundational expertise in strategic marketing. The Marketing Manager works collaboratively with cross-functional teams to support integrated campaign execution, ensure consistent messaging, and contribute to measurable marketing outcomes.

We are unable to provide visa sponsorship for this position. Applicants must already possess work authorization in the country the job is located.

This role specifically supports marketing initiatives for the Public Sector and Defense industry, requiring familiarity with federal agencies, mission needs, and government procurement environments.

JOB DUTIES:

• Support development and execution of marketing campaigns and GTM initiatives.
• Assist in creating messaging, positioning, and marketing content aligned to business objectives.
• Conduct research on market trends, customer needs, and competitive landscapes.
• Coordinate multi-channel campaign execution across digital marketing, events, and content initiatives to drive new leads, opportunities and pipeline contribution.
• Collaborate with Communications, Creative, and business units to ensure alignment to industry priorities, messaging, and campaign execution.
• Support the creation of marketing collateral and sales enablement materials.
• Track campaign performance metrics and assist with reporting and analysis.
• Maintain marketing documentation, project plans, and campaign assets.
• Participate in events, webinars, and marketing programs as needed.
• Support continuous improvement initiatives within the marketing function.
• Support marketing initiatives aligned to Public Sector and Defense priorities, customer missions, and federal acquisition cycles.

TRAVEL REQUIREMENTS: (some option(s) provided below)

• Up to 15% travel may be required.

REQUIRED EDUCATION:

• Bachelor’s degree in Marketing, Business, Communications, Business or related field.

REQUIRED EXPERIENCE:

• 3+ years of experience in marketing, communications, or related field.
• Experience supporting marketing campaigns, content development, or events.

REQUIRED CERTIFICATIONS, LICENSES, OR TRAINING: (if applicable)

• None required

REQUIRED KNOWLEDGE, SKILLS & ABILITIES:

• Basic understanding of marketing principles and campaign execution.
• Strong written and verbal communication skills.
• Strong organizational and time-management skills.
• Ability to manage multiple tasks and priorities effectively.
• Proficiency with Microsoft Office and marketing tools.
• Ability to collaborate effectively with cross-functional teams.
• Foundational understanding of federal clients, government contracting environments, and federal procurement processes.

PREFERRED EDUCATION:

• Bachelor’s degree in Marketing, Business, Communications, or related field.

PREFERRED EXPERIENCE:

• Experience in B2B, professional services, or technical industries.
• Exposure to digital marketing tools, CRM, or marketing automation platforms.
• Experience supporting marketing or communications for federal agencies, defense programs, or government contractors.

PREFERRED CERTIFICATIONS, LICENSES, OR TRAINING: (if applicable)

• None

PREFERRED KNOWLEDGE, SKILLS & ABILITIES:

• Working knowledge of campaign planning and execution across channels.
• Basic understanding of analytics and performance tracking.
• Ability to learn quickly and adapt in a fast-paced environment.
• Familiarity with Public Sector and Defense market dynamics, customer missions, and federal acquisition processes.

PHYSICAL REQUIREMENTS & WORKING CONDITIONS:

• Ability to sit for extended periods while working at a computer.
• Ability to operate standard office equipment.
• Ability to work in a typical office or remote environment.

Benefits You Will Love

Certified as a Great Place to Work, Woolpert is one of the fastest-growing architecture, engineering, and geospatial companies in the world. With over 75 offices and countless projects around the globe, you’ll work on meaningful assignments that improve quality of life around the world. In addition to offering competitive pay, we provide employees with a robust set of unique benefits, including:

• Freedom to Work program: Set your own schedule and location (as appropriate).
• Principal program: Earn the opportunity to become an owner of the firm.
• Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
• Career development: Explore a wide range of learning and growth opportunities within and across industries.
• Health, life, vision, and dental insurance: Cover all your medical bases.
• Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!

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