Why Coda

Coda is a global growth engine for commerce, connecting people, digital products, and payments through trusted monetization and distribution solutions.

With 600+ people from 57 nationalities across 23 locations, we’re a truly global team headquartered in Singapore, with offices in Amsterdam, Dubai, Bristol, Shanghai, Eindhoven, and across Southeast Asia.

We power global commerce through a dual model. Our B2B solutions, Codapay, Coda Webstore, Coda Links, Coda Distribution, and Giftcloud, enable publishers and brands to monetize and distribute digital content globally. On the consumer side, we operate a portfolio of trusted storefronts including Codashop, Recharge.com, Startselect.com, and mobiletopup.co.uk, that give customers secure and easy access to game top-ups, digital credits, vouchers, gift cards and prepaid products in over 70 markets.

Our culture is built on respect, ownership, and collaboration. We move fast, support each other, and celebrate wins together.

If you’re looking to grow your career and make a real impact in a global team, Coda is the place for you.

The Opportunity

We are hiring a foundational Product Person to drive the adoption, diffusion, and evolution of this platform from day zero. This product is currently in the pre-build/early-build phase. You aren't inheriting a polished legacy system; you are helping shape the beginnings of a new way of operating a company.

You will start on the operations surface, where the immediate need is sharpest, and over time take ownership of all AI-driven internal systems at Coda as additional surfaces come online.

Your mandate: get internal teams running real work on this platform. Success is measured by tasks completed agentically per week and by teams using the platform as their default tool rather than as an escape valve when nothing else works.

You will embed deeply with our operations and technical teams, map out their messiest processes, and convert them into a typed, reusable alphabet of workflow primitives. You will be the bridge that ensures our internal teams trust, run, and scale their work on this system.

This is not an ivory-tower role. You will get your hands dirty building the first half dozen workflows yourself, using that raw scar tissue to figure out feature enhancements, set opinionated metrics, and dictate the platform's roadmap.

### What you'll do

Gritty diffusion and adoption. You are the internal evangelist and process engineer rolled into one. You will sit side-by-side with ops teams, map their workflows, write the English-language SOPs, inject engrams, and manually bridge the gap between their daily chaos and our automated platform.

Define the workflow primitive library. You will look at messy corporate processes and instinctively break them down into a small set of reusable workflow types what we call the workflow alphabet. You will enforce our core rule: the process wins, and the platform exists to serve the process.

Own the feedback loop. Because you are building the initial workflows yourself, you will personally feel the friction. You will translate those pain points into immediate feature enhancements for the core engineering team.

Opinionated telemetry and metrics. You will define how we measure success. You will think deeply about token budgeting, context window efficiency, system drift, and error/supervisor rates, establishing the telemetry needed to prove operational ROI.

Hold the line on system design. You will protect the platform's core invariants stateless execution, context-constrained prompts, engram-driven knowledge even when shortcuts are tempting. The discipline that makes this platform work compounds; the shortcuts that erode it compound too.

You use AI extensively in your own work. Prompting, drafting, prototyping. You can ship a working n8n prototype in an afternoon and you treat AI tools as part of your default workflow, not as a thing you study from a distance.

### What you'll bring

First-principles AI understanding. We don’t care if you have "3 years of official AI PM experience" that's usually fluff. We care that you deeply understand how LLMs actually work. You must grasp context windows, token budgeting, deterministic vs. probabilistic execution, and why grounding a stateless model prevents hallucination.

Systems and operations mindset. You possess an instinctive love for systems thinking. You can take a disorganized, human-centric process and cleanly map it into structured, modular data.

Extreme execution and grit. You don't view workflow configuration, writing SOP documentation, or manual testing as "beneath" a product leader. You want to get your hands dirty to understand the core mechanics of the system.

Technical depth. You can speak the language of system architecture, API design, data schemas, and state management just as fluently as you speak to a non-technical operational specialist.

Deep comfort in long-form writing. Coda operates in writing. Your first months will involve writing more than most PMs write in a year — PRDs, SOPs, engram drafts, decision logs, internal explainers. If that sounds tedious, this is the wrong role.

We are proud to be an equal opportunity employer, embracing the unique qualities of every individual, regardless of gender, race, age, religion, disability, or other local protected classes. Our goal is to foster an inclusive environment where everyone feels welcome and valued.

Senior Product Manager - AI-Driven Internal Platform

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