Assistant Manager, Social Listening & Analytics
Revlon Corporate
Posted about 4 hours ago
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
This role is a Hybrid Role: Employees are expected to work from our New York office 3 days per week and may work remotely the remaining days
Overview:
- The Social Analytics team supports social listening and influencer insights initiatives across all Revlon brands. The team collaborates closely with the Social and Influencer teams and the broader brand and marketing teams within Revlon.
Responsibilities:
- Reports into the Director of Social Analytics, working closely with the larger Integrated Marketing team and cross-departmental marketing teams
- Analytics & Reporting: Monitor performance of key Revlon Brands on social media platforms, delivering actionable insights across owned content, campaign performance and social listening
- Sentiment Tracking and Trendspotting: Flag trending or hot button conversations with appropriate teams (ex. customer service, legal, global and local brand marketing, e-commerce, etc.) when necessary and sharing insight around what may be driving these conversations
- Trend Monitoring: Demonstrate a strong grasp of emerging platform trends, tools, and competitor strategies, offering top-tier recommendations to ensure the brand remains at the forefront on social
- A strong ability and know how to stay on top of the latest social trends that can leverage for social content
- Be perpetually online: You always know the latest trending format, audio, or meme that dominate conversation
- Stay abreast of emerging consumer entertainment trends in order to illuminate opportunities for our programming to stay fresh and relevant with tomorrow’s consumers.
- Contribute to long-term strategic distribution projects, providing insight and structure to inform account-level and channel-level strategies.
Who You Are:
- Curious mindset and a love for learning: You thrive on asking questions, exploring new ideas, and continuously expanding your knowledge. Whether it’s mastering new tools, uncovering insights, or staying ahead of industry trends, you approach challenges with an open mind and a drive to grow
Qualifications:
Education
- Bachelor's Degree
Experience
- 3+ years of practical, relevant experience in social media analytics or measurement role either in -house or at an agency
- Proficiency in social listening tools such as Brandwatch, Hootsuite, Talkwalker, etc
- Well versed in query writing/Boolean
- Knowledge of how to identify trends via keywords or hashtags
- 1 year of experience in Influencer tracking tools like Traackr or CreatorIQ
- Proven experience to translate insights from data into actionable insights
- Must be able to both drive strategy and execute with speed and high quality
- Experience in personal care or beauty preferred
- Experience working across multiple brands at the same time
- Knowledge of social media best practices
#LI-Hybrid #LI-CH2
Revlon is unable to sponsor or transfer employment visas for this role; candidates must be legally authorized to work in the United States without current or future visa support.
The base pay range for this position is $80,000 - $100,000 / year; however base pay offered may vary depending on skills, experience, job-related knowledge, and geographic location. Certain positions may also be eligible for short-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled). Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Employees will also receive 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year. Vacation will depend on role.
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