Director, Sales Marketing (Brand Partnerships)

Lead Sofar’s response to inbound briefs and RFPs from brands and agencies, owning the storyline, structure, and quality of every pitch from kickoff to final delivery

Partner with Sales leads to translate brand challenges into bold, on-strategy partnership concepts spanning live experiences, branded content, social, experiential, licensing, and integrated media

Build pitch materials end-to-end — narrative-driven decks, capabilities one-pagers, case studies, sizzle reels, and bespoke creative responses tailored to the brief

Shape Sofar’s go-to-market approach for the Brand Partnerships team — defining category positioning, audience narratives, and the proof points we take into market

Top-edit every external deck and sales material so each one ships on-brand, on-narrative, on-time, and with a consistent point of view

Coordinate cross-functional contributors (Sales, Creative, Production, Music, Insights, Finance) across the brief-response lifecycle, keeping multiple live pitches moving in parallel without dropping the ball

Develop and maintain Sofar’s library of sales marketing tools — brand presentations, case studies, capabilities decks, fact sheets, and competitive analyses the Sales team reaches for daily

Present high-level creative concepts and data-driven recommendations to senior internal leaders and to external brand and agency stakeholders

Partner with Insights to bring audience, performance, and category proof points into every pitch — grounding creative ideas in data

Stay current on culture, music, and brand marketing — translating trends into pitch-ready POVs and proactive outbound ideas the Sales team can take to market

You have 4-7 years of experience in sales marketing, brand partnerships marketing, integrated marketing, or marketing strategy — ideally at a media company, publisher, platform, sponsorship-led brand, or experiential agency

You’ve owned the response to RFPs and inbound briefs end-to-end — shaping the narrative, building the deck, and managing the contributors who plug in along the way

You hold a Bachelor’s degree in marketing, communications, advertising, media, or a related field — or equivalent practical experience

You’re a strong narrative builder — you can take a messy brief, find the story, and shape a response that wins

You have a sharp eye for slide craft and design — you’re comfortable top-editing presentations and holding the line on what ships on-brand

You’re a confident orchestrator across cross-functional teams (Sales, Creative, Production, Music, Insights) — known for moving people toward a single deadline

You’re a poised communicator with senior internal leaders and external brand and agency stakeholders alike — equally at home in a kickoff, a creative review, or a final-round pitch

You’re data-informed — you instinctively reach for audience, category, and performance proof points to make the case for an idea, and you can speak fluently to the metrics that matter in a sponsorship or partnership context

You’re curious about music, culture, and brand storytelling — and you understand why brands want to show up in the live and experiential space (background in music, live events, or experiential marketing is a plus, not required)

You’re highly organized and can run multiple live pitches in parallel without dropping the ball