Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 60 million shoppers across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$800 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

### What You’ll Do

Campaign Management: Organize and coordinate marketing communications across multiple platforms — including the ShopBack App, Website, and CRM — ensuring message consistency and brand alignment.

Content Creation: Develop engaging and persuasive content to support marketing campaigns and promotional initiatives.

Cross-Functional Collaboration: Partner with channel owners, internal teams, and external stakeholders to deliver integrated marketing programs that align with business objectives.

Asset Management: Schedule and manage onsite assets to ensure optimal visibility for deals secured by the Business Development team

Performance Optimization: Monitor, analyze, and optimize platform assets and website performance; extract actionable insights to improve future campaigns

Proactively identify and resolve operational or campaign-related issues using AI tools: from diagnosing performance drops with AI-assisted data analysis to drafting rapid response playbooks, ensuring smooth and intelligent execution at every step

UX/UI Support: Contribute to user experience enhancement projects and other digital initiatives that boost customer engagement and satisfaction

Ad Hoc Projects: Take ownership of additional marketing initiatives as needed to support team objectives.

### Essentials to Succeed

Minimum 1 year of experience in marketing. Proficiency in English and Chinese is required to communicate with stakeholders in the market

An AI-native marketer who actively leverages AI tools to work smarter

Ad Agency experience is preferred

A detail-oriented multitasker who thrives in a fast-paced, collaborative environment

A creative storyteller with a passion for data-driven marketing

An agile problem solver who enjoys optimizing processes and improving outcomes.

ShopBackers' DNA

Grit - We tackle all challenges head-on, working together to solve problems and achieve success.
Hunger - We value hard work, and having relentless drive.
Speed - We move fast and have a bias for action, all to deliver maximum impact.
Impact - We focus on results, always aiming for the best possible outcomes and timelines.
Growth - We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.

Exclusively for ShopBackers

Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.
Be part of a winning team on a journey to global scale.
Competitive compensation based on your performance.
Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.

ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Marketing Associate

Our Journey

ShopBackers' DNA

Exclusively for ShopBackers

Want to see the full job description?

Job details

ShopBack