B2C Marketing Manager - US Market Exposure
Mohali | Full-Time
About the Role
Candidate must have experience in Global market in B2C product, E-commerce , preferred in US market.
You’ll work directly with the Head of Marketing and act as the driving force behind campaign execution. While strategy defines the what & why, you’ll own the how & when—ensuring seamless delivery across teams.
Key Responsibilities
- Own end-to-end execution of multi-channel marketing campaigns
- Translate strategy into actionable briefs, timelines, and deliverables
- Coordinate across design, content, performance, product & agencies
- Manage project timelines, identify risks & eliminate bottlenecks
- Oversee lead lifecycle—from vendor handoff to sales conversion
- Ensure CRM hygiene, proper lead allocation & zero leakage
- Maintain brand consistency & ensure high-quality deliverables
- Track campaign performance & share execution insights
- Build scalable processes, workflows, and SOPs
What We’re Looking For
- 7+ years of experience in marketing execution/campaign management
- Strong understanding of digital marketing & sales funnels
- Hands-on experience with CRM systems & lead management
- Proven ability to manage cross-functional teams & stakeholders
- High ownership mindset with strong attention to detail
- Ability to thrive in a fast-paced, execution-driven environment
What Success Looks Like
- Campaigns delivered seamlessly & on schedule
- Efficient lead management with minimal drop-offs
- Strong alignment across teams
- Deadlines met without follow-ups or escalations
Shift: 7:30 PM to 4:30 AM IST
Workdays: 6 days/week (Saturday WFH)
Work Location: In person
Requirements
• 7+ years of experience in marketing execution, campaign management, or lead lifecycle management
• Strong understanding of digital marketing, sales funnels, and CRM systems
• Experience working with inside sales teams and external vendors/agencies
• Exceptional communication skills, with the ability to manage stakeholders, drive clarity, and ensure alignment across teams
• Strong ownership mindset with the ability to handle multiple priorities without compromising on deadlines
• Highly detail-oriented with a structured approach to problem-solving and execution
• Ability to operate in fast-paced environments with consistency and reliability
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