Who Are We?

RZR is an AI-native advertising platform built for the next era of performance marketing. We operate at the intersection of machine learning, programmatic media, and full-funnel mobile growth, powering campaigns for some of the world's most ambitious advertisers. Our platform is purpose-built to deliver outcomes at scale, not just impressions.

We are a team of builders, operators, and technologists who believe the advertising industry is overdue for a fundamental rethink. We move fast, operate with a high degree of ownership, and hold ourselves to an exceptionally high standard of craft.

RZR is scaling aggressively with an active M&A pipeline and a platform vision that puts us on a path to becoming an industry leader. This is a rare opportunity to join a company at an inflection point and help shape what it becomes.

Role Overview

RZR is hiring its first Agency Lead in EMEA, based in London. This is a senior individual contributor role on RZR's Agency Partnerships team, reporting directly to the Global Head of Agencies.

The role is built for a hunter-minded business development professional with deep fluency in the UK and broader European media agency ecosystem. You understand how holding companies operate across EMEA markets, how agencies buy mobile media, and how to build lasting commercial relationships across multiple levels of agency hierarchy. London's position as the hub of EMEA agency operations makes this role central to RZR's international growth strategy.

You will own a defined book of business covering holding company and independent agency relationships across the UK and key European markets, driving net new partnerships while deepening commercial engagement within existing ones. The scope spans the full agency landscape: from holding company networks like WPP, Publicis, IPG, Omnicom, Dentsu, and Havas, to high-growth independent agencies across the region. You will serve as RZR's primary agency presence and voice across EMEA, and you will build that presence from the ground up.

Key Responsibilities

Agency Pipeline Development

Own and activate a defined book of business spanning holding company and independent agency relationships across the UK and EMEA region
Identify and prioritize net new target agencies across UK and key European markets based on brand portfolio fit with RZR's ideal client profile
Build and execute a structured outreach strategy tailored to local market context and agency culture across each market
Develop personalized, insight-driven outreach for each prospect, using tools including LinkedIn Sales Navigator, AppMagic, Sensor Tower, and sales intelligence platforms
Maintain a healthy and well-documented pipeline with accurate stage progression and forecasting
Generate qualified meetings and advance opportunities through to closed revenue across the region

Relationship Building and Expansion

Multithread across agency organizations, building relationships with investment, activation, strategy, planning, and leadership across UK and European offices
Serve as the connective tissue between London-based holding company hubs and their regional agency networks across Europe
Expand RZR's footprint within existing agency relationships by identifying new teams, brands, buying channels, and regional offices
Develop a deep understanding of each agency's EMEA structure, regional decision-making dynamics, and mobile media priorities by market
Maintain regular engagement cadences with key contacts to stay top-of-mind and informed on upcoming briefs and budget cycles

Market Presence and Brand Representation

Serve as the face of RZR across the EMEA region, owning the company's presence and reputation in London and key European markets
Represent RZR at major UK and European industry conferences, events, and agency summits, including Cannes Lions, DMEXCO, and key EMEA ad tech gatherings
Build RZR's profile in the EMEA market beyond agency relationships alone, becoming a known and trusted voice in the regional mobile and digital media ecosystem
Use events strategically to open new doors, deepen existing relationships, and generate pipeline across the region
Partner with the Global Head of Agencies on event strategy, pre-event outreach, and post-event follow-through
Feed competitive intelligence and market signals from EMEA events and conversations back to the broader team

Operational Excellence

Keep your CRM (HubSpot) meticulously up to date: contacts, accounts, activities, pipeline stages, and notes
Document outreach strategies, meeting outcomes, and key learnings for each account
Provide accurate weekly pipeline updates and flag risks or acceleration opportunities proactively
Use data and market intelligence tools to inform prospecting and outreach decisions

Internal Collaboration

Partner closely with Account Executives to ensure smooth handoff of qualified opportunities
Work with marketing and product to stay current on RZR's evolving capabilities and how to position them for agency audiences
Contribute competitive and market intelligence to inform RZR's broader agency strategy
Share best practices and outreach learnings across the Agency Lead team

Required Skills and Experience

3 to 6 years of experience in agency partnerships, agency sales, or business development within ad tech, mobile, or digital media
Demonstrated track record of building pipeline and closing revenue through agency channels
Deep understanding of media agency structure: holding companies, independent agencies, trading desks, and investment teams
Strong written communication skills, with the ability to craft compelling, personalized outreach that cuts through the noise
Proficiency with CRM tools (HubSpot preferred) and sales intelligence platforms (LinkedIn Sales Navigator or similar)
Hunter mentality: motivated by pipeline creation and new logo acquisition, not just relationship maintenance
Comfortable operating in a fast-paced, high-growth environment with time zone separation from US-based leadership

Nice to Have

Familiarity with mobile measurement, programmatic buying, or app marketing ecosystems
Experience using AppMagic or Sensor Tower for prospect research
Existing relationships within holding company EMEA hubs (WPP, Publicis, IPG, Omnicom, Dentsu, Havas) based in London
Multi-market experience across European agency landscapes (France, Germany, Spain, the Netherlands a plus)
Prior experience at a mobile-first ad tech company or DSP operating internationally
Language skills relevant to key EMEA markets (French, German, or Spanish a bonus)

Why Join RZR in London?

This is RZR's first dedicated agency hire in EMEA: a genuine ground-floor opportunity to build the region's agency channel, own your territory, and shape how RZR shows up across one of the world's most concentrated agency markets
London houses the EMEA headquarters of every major holding company network, putting you at the centre of the relationships that drive media spend across the entire region
Work with an AI-native programmatic platform that is scaling fast and genuinely differentiated in the mobile advertising space, at a moment when EMEA is a strategic priority
Earn a competitive base plus commission structure where strong performance translates directly into meaningful upside

Agency Lead - London, UK