Outbound Email Automation Specialist (Remote)

BrighterHire is partnering with a U.S.-based marketing and strategic alliances firm to hire an Outbound Email Automation Specialist to manage and execute automated outbound email campaigns.

This role owns the day-to-day setup, monitoring, and optimization of outbound email sequences. The ideal candidate is detail-oriented, process-driven, and comfortable working inside systems where accuracy, compliance, and follow-through matter.

Key Responsibilities

• Build, schedule, and manage automated outbound email sequences
• Load, segment, and maintain prospect lists
• Manage campaigns in Apollo or similar outbound email platforms
• Ensure accurate targeting, personalization, and sequencing before launch
• Monitor deliverability, bounce rates, replies, and opt-outs
• Pause, adjust, or stop campaigns based on performance or direction
• Route positive replies and important responses to appropriate team members
• Maintain suppression lists and ensure unsubscribe requests are handled properly
• Sync and log outbound activity in HubSpot
• Update contact records, companies, and lifecycle stages in HubSpot
• Follow SOPs and suggest improvements when appropriate
• Ensure data accuracy across Apollo, HubSpot, and internal trackers
• Track basic campaign metrics and maintain performance reporting
• Suggest selective manual outreach for deliverability or low-response scenarios
• Use AI tools (ChatGPT, etc.) to assist with drafting and personalization
• Clearly document campaigns, changes, and outcomes

Requirements

Required Skills & Experience

• Prior experience managing outbound or automated email campaigns
• Hands-on experience with Apollo or similar outbound email tools
• Familiarity with HubSpot for contact management and activity tracking
• Strong attention to detail and process discipline
• Clear, professional written English communication skills
• Comfort working with lists, tags, sequences, and basic analytics
• Understanding of email compliance and unsubscribe best practices
• Experience using AI tools for drafting or optimization
• Reliable internet connection and consistent availability during CT hours

Hours & Schedule

• 20–30 hours per week
• Must be available during U.S. Central Time (CT) business hours

Benefits

• Work from the comfort of your own home
• $10-$12 USD an hour