Qualix D.O.O.Beograd is the Serbian entity of the international Adrian Magnus brand, part of the Carazo Enterprise Group founded in 2012. We operate across Europe, the United States, and Latin America. Our mission is to bring the world’s finest handcrafted cigars to enthusiasts with precision, integrity, and a deep respect for tradition.

The Role

This is a senior leadership position with real ownership over the entire people function. You will design and implement the HR systems, processes, and team structures that enable us to hire at scale, retain the best talent, and build a high-accountability culture across all offices and remote teams.

You will report directly to the CEO/COO and manage a growing team of recruiters, with the mandate and authority to build the function properly — from the ground up.

What You Will Own

Recruitment Leadership (30%)

Own end-to-end recruitment strategy across the EU, USA, and Latam
Lead and develop a team of mid and senior recruiters
Maintain time-to-fill targets of ≤ 30 days
Serve as the final decision-maker on culture-fit assessments and senior-level hires
Continuously improve sourcing channels, hiring funnels, and recruitment tooling

HR Architecture & Policy (30%)

Build the company's HR foundation: Employee Handbook, policies, and SOPs
Design and implement performance management systems — KPIs, 1:1 frameworks, review cycles, and improvement plans
Create clear accountability structures with transparent expectations and escalation paths

People Operations & Retention (25%)

Identify and address the root causes of turnover with data-driven retention strategies
Build a structured onboarding experience from offer acceptance through Day 90
Strengthen alignment and engagement across office and remote teams

Compliance & HR Governance (15%)

Ensure full compliance with Serbian labor law for locally employed staff
Oversee contractor and B2B agreements for international team members
Maintain relevant partnerships to manage legal and operational risk

Requirements

What We're Looking For

Must-Haves

5+ years in HR with at least 2–3 years in a leadership role
Proven international recruitment experience — personally closing roles across multiple markets, not just managing a team that does
Hands-on track record of building HR processes from scratch (not just improving existing ones)
Experience owning tough people decisions: PIPs, terminations, senior stakeholder pushback
Fluent English, C1 or above — comfortable running senior interviews, negotiations, and difficult conversations entirely in English
Relevant Bachelor's degree (HR, Psychology, Business, or similar)
Ability to work on-site in Belgrade

Nice to Have

Spanish language skills (strong advantage)
Employer branding experience or certification
Process optimization background
Employee lifecycle management across multi-country teams

We are not the right fit if you are primarily an HR generalist without a strong recruitment track record, if your experience is limited to large-corporation bureaucracies, or if you’ve never had full ownership of building processes and structures from scratch.

Benefits

An attractive compensation package, including a base salary and performance based bonuses
Direct access to the CEO and COO — real influence over company direction
Ownership of an entire function, not a seat at a committee
International exposure across Europe, the Americas, and beyond

Head of HR (Serbia)