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Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital agency, content studio and incubator specializing in social-first, “always-entertaining” marketing. DMM works with movie studios, television networks, streaming services and consumer brands to create groundbreaking social media campaigns via fan activations, innovative content creation, results-driven paid media planning, and strategic influencer-brand partnerships.

We are currently looking for a Social Media Analyst to join our team at DMM. The Social Media Analyst will analyze social media campaign data across various platforms and tools and conduct social listening analyses to measure and support social strategies with data-driven insights. This role will focus mainly on organic social media campaigns, but may tap into paid media from time to time. The ideal candidate is a social media insights guru who works to understand what resonates with end users, drives conversion and retention, and also builds trust.

### Your Impact

Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make recommendations

Helps source and identify social media trends and makes suggestions on how they can be applied to campaigns

Dives into user engagement and conversion data to determine the effectiveness of copy and community management tactics

Develops a strong understanding of project-based audience targets and how we can tap into them

Researches online fan communities and makes recommendations on how to best engage

Takes data and observations and uses them to construct detailed reports and visual presentations

Builds out dashboards that lead to effective campaign reporting and tactical learnings based on social media campaign objectives

Collaborates closely with the accounts, strategy, partnerships, and creative teams to support their work with data-driven insights

### Your Experience

Previous experience in a social media analytics role

Previous experience working on entertainment industry social media campaigns

Strong understanding of all social networks, their functionality , and the marketing and digital advertising landscape

Can provide examples of using social media analytics to increase the performance of a campaign

Exceptional project management skills with a keen eye for detail

Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders

Experience conducting data analysis including data cleanup & normalization, and developing insights and strategic recommendations based on data analysis

Digital Media agency experience strongly preferred

### Your Availability

M-F: 9am-6pm PST

Company culture you ask? Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That’s right, no glass ceiling and room to learn.

Applicants must reside in the United States and be authorized to work in the U.S. This position is limited to U.S.-based employees for payroll and compliance reasons and is not eligible for international remote work.

Digital Media Management is an equal opportunity employer.

Social Media Analyst

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Digital Media Management