Principal Business Development Executive

About Gen:

Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries.

Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We’re always looking for smart, fearless and high-impact talent who see AI as a teammate – leveraging it to move faster and deliver meaningful results.

When you’re part of Gen, you’ll have the flexibility, tools and support to do your best work and grow your career – from flexible working options and time off to competitive pay, benefits and well-being programs.

At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You’ll work with people who back each other, respect each other and understand that our differences are a competitive advantage.

If this sounds like you, we’d love you to be part of Gen.

About the role:
We are seeking a results-driven Principal Business Development Executive to join our Partner Sales Organization. You will own and grow large partner accounts, driving revenue through strong relationships, strategic planning, and disciplined execution.

You will engage directly with senior decision-makers, position our technology portfolio and value proposition, shape new GTM models and commercials, negotiate business terms, and oversee reporting, invoicing, and partner satisfaction.

This role is highly cross-functional, working closely with Product Management, Finance, Legal, and Marketing at Gen and within partner organizations.

Key Responsibilities:

• Own and grow assigned large partner accounts with clear account plans to meet or exceed sales targets.

• Build and maintain strong relationships with key decision-makers, with a focus on executive-level engagement.

• Develop and execute joint programs and promotions with partners, ensuring expected value and performance.

• Monitor account performance, report regularly to senior leadership, and adjust tactics to align with strategic goals.

• Provide partner and market input into product roadmaps to ensure we meet partner and market needs.

• Track industry trends, competitor activity, market intelligence and share insights with internal teams.

• Maintain accurate account plans, pipeline, and activity records in CRM tools.

What you will need to be Successful:

• 5–10 years of experience in sales or relationship management, preferably managing large accounts or partners in a B2B2C model.

• Demonstrated ability to work independently and own end-to-end business opportunities.

• Strong interpersonal and communication skills with a customer-centric mindset.

• Proven track record of executing strategies and delivering measurable results.

• Solid financial acumen and ability to use key financial indicators in decision-making.

• Experience working with senior stakeholders and cross-functional teams.

• Proficiency with CRM software (e.g., Salesforce) and Microsoft Office.

• Ability to prioritize, multitask, and thrive in a fast-paced environment.

• Bachelor’s degree in Business, Marketing, or a related field (preferred).

Recruitment process:

Recruiter Screen

• Hiring Manager Interview

• Team Interview

• Final Interview - Hiring Manager (Virtual or face-to-face)