ABOUT
Newform is a performance marketing agency that oversees ~100m/yr in spend for tech and mobile brands. We help category disruptors (Betr, ElevenLabs, Binance etc) scale paid social with our short-form content-led approach. We have an in-house content team that creates thousands of human ads a month with the goal of driving efficient growth for our clients. Our ads are seen by hundreds of millions of people. One in ten people with a phone has seen a newform ad.
THE ROLE
As an in-house content creator, you will be responsible for executing the vision set by creative strategists. You will perform both direct scripts and improvise concepts sent to you by the creative strategy team. This role is ideal for someone who can be both talent (on-camera) and producer, creating content that feels native, converts, and can be produced at scale.
RESPONSIBILITIES
Create dozens of short-form video ads a day
Be able to learn the ins and outs of repeatable creative formats (e.g., fake podcast, different types of skits, street interviews, etc)
Collaborate with the creative strategy team to interpret results and ship iterations (new hooks, angles, openings, pacing, CTAs, thumbnails).
Maintain a content pipeline: content calendar, shot lists, asset management, and versioning.
Stay current on platform trends, creator formats, audio, editing styles, and best practices—then translate them into winning assets.
Ensure content aligns with brand voice, product claims, and compliance guidelines.
REQUIREMENTS
MUST have hands-on experience with being on camera (ideally ads made for paid social)
Strong communication and organizational skills
A sharp eye for what makes a winning paid ad creative
Ability to manage creative production workflows
BENEFITS
This is a part-time in-office position (NYC). Employees are expected to be in office 1-3 days/week.
Competitive compensation (30-35/hr).
Competitive bonus (top creators earn 1k/mo in bonuses)
Get to be the face of some of the fastest-growing companies in the world
Clear pipeline to a full-time creative strategist role with higher compensation
The Creative Intelligence Co. We make ads, run them through Framework, and turn every result into a living map of what works for your brand.
Key team members
Brian Doochin
Zach Gryphon
Alyssa Cucco
Valeriya D.
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