eCommerce Marketing Specialist
Par%20technology
Posted about 8 hours ago
For over four decades, PAR Technology Corporation (NYSE: PAR) has been a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. Our innovative solutions and commitment to excellence provide comprehensive software and hardware that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. Embracing our "Better Together" ethos, we offer Unified Customer Experience solutions, combining point-of-sale, digital ordering, loyalty and back-office software solutions as well as industry-leading hardware and drive-thru offerings. To learn more, visit partech.com or connect with us on LinkedIn, X (formerly Twitter), Facebook, and Instagram.
Position Description
PAR is looking for an eCommerce Marketing Specialist to support the day-to-day operations, merchandising, and customer experience of our Shopify Plus storefronts — where franchise operators and restaurant groups shop for PAR hardware and technology solutions.
This is a great opportunity for a marketer with solid eCommerce fundamentals who wants to deepen their experience in a complex B2B environment. You don't need to be a developer — you need to be a clear communicator, a creative problem solver, and someone who can hold a conversation with both a franchisee operator and an internal IT team. You'll work alongside Demand Generation, Sales, IT, Data & Systems, and Operations, and serve as the primary point of contact for storefront questions inside and outside the company.
Position Location Remote · Reports to: Senior Manager, Growth Marketing
Unleash your potential: What you will be doing and owning:
Storefront Operations & Merchandising
Maintain and update PAR's Shopify Plus storefronts — adding new products, updating listings, and keeping content current based on input from Product and Operations teams
Support the ongoing modernization of existing storefronts, including UI improvements and experience audits
Create and update storefront assets — banners, product imagery, and page layouts — using Canva and similar tools
Customer & Internal Support
Serve as the primary point of contact for franchisee operators and internal teams on storefront access, login issues, and purchasing questions
Troubleshoot issues on behalf of franchisees — diagnosing why something isn't working on their end and coordinating with IT or platform support to resolve it
Manage user access and account setup for enterprise customer groups
Creative Problem Solving & Cross-Functional Collaboration
Translate unique operator or operational needs into practical storefront solutions — you don't need to build them yourself, but you need to understand what's needed, communicate it clearly to the right internal teams, and know when it's working correctly
Act as the connective tissue between what franchisees need, what operations requires, and what IT can build — communication and organizational skills are the most important thing you bring to this work
What We're Looking For
2–4 years of experience in marketing, eCommerce, or digital operations
Hands-on Shopify experience; Shopify Plus familiarity a plus
Comfortable navigating platform settings, third-party apps, and basic storefront configurations — without needing to write custom code
Highly professional and confident communicating with enterprise customers and internal stakeholders at all levels
Strong organizational skills and ability to manage multiple requests simultaneously
Additional Skills:
Exposure to B2B eCommerce or enterprise purchasing environments
Familiarity with Salesforce, ERP platforms, or middleware tools
Experience working alongside implementation partners, IT teams, or app vendors
Understanding of UX/UI best practices and front-end performance basics
Interview Process
Interview 1: Phone screen with Talent Acquisition
Interview 2: Video interview with Hiring Manager (MS Teams)
Interview 3: Video interview with the Team (MS Teams)
PAR is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. We also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws.
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