
About this role
Full Time Senior Video Script Writer in healthcare at SiteGround in Sofia. Apply directly through the link below.
At a glance
- Work mode
- Office
- Employment
- Full Time
- Location
- Sofia
- Experience
- Senior
Core stack
- Performance
- Restaurant
- Feedback
- SOLID
- Chef
Quick answers
What skills are required?
Performance, Restaurant, Feedback, SOLID, Chef.
SiteGround is hiring for this role. Visit career page
Sofia, Bulgaria
YOUR ROLE:
- As a Video Script Writer, you will own the creative backbone of our video content – the ideas, structure, and scripts that turn complex products into engaging, easy-to-watch videos. Your main focus will be writing scripts for different video formats (short-form and long-form) and adapting content to what works best across platforms like Shorts, Reels, TikTok, YouTube, and LinkedIn.
- You’ll work closely with marketing, product, and video production teams to shape content flows, test formats, and continuously improve performance.
YOUR RESPONSIBILITIES:
- Take complex technical topics and turn them into interesting, easy to understand video scripts;
- Write video scripts for multiple formats: Shorts, Reels, TikTok, YouTube videos, product explainers, tutorials, and campaigns;
- Collaborate with designers, editors, and producers to execute video concepts;
- Research trends, formats, and best practices for platforms like TikTok, Instagram Reels, YouTube, LinkedIn;
- Translate product features and technical concepts into simple, engaging stories;
- Review performance metrics to iterate and improve creatives;
- Maintain consistency in tone, messaging, and brand voice across all video content.
OUR EXPECTATIONS:
- Proven experience in scriptwriting, content writing, or video marketing;
- Excellent written English (native or near-native level);
- Strong understanding of product messaging and digital video formats, including short-form video (Shorts, Reels, TikTok);
- Familiarity with basic video production workflows and current online video trends;
- Solid grasp of storytelling principles — hooks, pacing, structure, and audience psychology;
- Ability to structure content for clarity, engagement, and viewer retention;
- Strategic mindset — you think beyond “just writing” and care about performance and results;
- Comfortable working in fast-moving, iterative environments and incorporating feedback;
- Strong collaboration skills and experience working cross-functionally with creative, marketing, and product teams.
GREAT ADVANTAGE WILL BE:
- Portfolio or examples of script writing or content planning is a plus;
- Experience working with tech or product-driven companies;
- Experience analyzing video performance metrics (retention, watch time, CTR);
- Familiarity with video production workflows (even if you’re not editing);
- Experience writing for presenters / hosts and on-camera talent.
WHAT WE OFFER:
- Working on in-house built products, using the latest technologies;
- Competitive salary with achievement bonus;
- Premium health insurance;
- Reduced working hours every Friday;
- Sponsorship for worldwide conferences of your choice with full company coverage of business expenses;
- Free office restaurant with our own chef team;
- Free access to our in-office gym with professional instructors;
- Free HIIT, Prama, Yoga, Pilates, and table tennis classes in our HQ office;
- Free Multisport or CoolFit card;
- Additional days off for long service and volunteering;
- Anniversary and company gifts;
- Knowledge-sharing at multiple meetups and mini conferences in our offices.
To apply for this position, please send us at least 3 links to videos you have written.
Please note: Only resumes submitted in English will be considered for this position.Only shortlisted candidates will be contacted for further steps.