About this role
Title: Marketing Specialist (Multimedia Specialist I)
**Internal applicants being considered**
Salary: $41,730.00
Contract Term Length: 12 Months
Standard Hours: 37.50
Work Location: Discretionary Hybrid
FLSA Status: Non-Exempt
College: Gateway Community & Technical College
Department: Marketing & Communications
Total Rewards
Gateway Community & Technical College offers a competitive benefits package and an attractive work environment that supports excellence, innovation, and creativity, including:
- Exceptional health care, vision, and dental coverage for you and your family
- Tuition reimbursement/waiver for you, your spouse, and dependents
- 403(b) retirement plan: a 5% employee contribution receives a 10% employer match
- Vacation/Sick Time
- Work-Life Balance
- 9.5 Paid Holidays
- 2 Weeks Institutional Closing Pay (Last 2 weeks of December) for qualifying positions
- Employee Assistance Program
Job Summary
The Marketing Specialist provides essential executional support for marketing efforts across Gateway Community & Technical College. This role supports the planning and implementation of marketing campaigns, creates and edits written and visual content, manages ticket-based marketing requests, and assists with website updates and maintenance. By handling high-volume, day-to-day marketing work, this position improves efficiency, consistency, and responsiveness while enabling the marketing team to focus on strategic initiatives that deepen institutional reach and impact.
Job Duties:
- Assists with the execution of marketing campaigns and initiatives across the college, including coordination of timelines, assets, and deliverables to ensure projects are completed accurately and on schedule.
- Supports the creation and editing of marketing materials such as digital graphics, flyers, signage, email assets, and presentations in alignment with brand standards.
- Drafts, edits, and formats marketing copy for digital and print use, including emails, web content, internal communications, and promotional materials.
- Assists with routine website updates, content edits, and page maintenance to ensure accuracy, accessibility, and consistency across college web properties.
- Manages incoming marketing tickets and requests, tracks progress, coordinates with team members, and supports the timely resolution of requests.
- Provides general marketing support, including organizing assets, maintaining project documentation, and assisting with reporting or data tracking as needed.
- Other duties as assigned.
Minimum Qualifications:
- Bachelor’s degree in marketing, public relations, communications, or a related field, or equivalent.
- Ability to manage high-volume workloads with attention to detail and accuracy
- Basic design and content editing skills
- Strong organizational and time-management skills
- Ability to follow brand standards and established processes
- Comfort working across multiple departments and priorities
- Detail-oriented, self-motivated, with the ability to work independently and adapt seamlessly to fast-paced, dynamic environments.
- Skilled in engaging and supporting students from different cultural and socioeconomic backgrounds.
- Excellent verbal and written communication skills.
- Proven ability to manage multiple priorities effectively and meet tight deadlines.
- Proficiency in Microsoft Office (Excel, Forms, Outlook, Teams, SharePoint, Word)
Preferred Qualifications:
- Previous experience in a community college setting
Employee Rights - Employee Polygraph Protection Act
Equal Opportunity Employer - The Kentucky Community and Technical College System is an equal educational and employment opportunity institution.