JOB DESCRIPTION:

RESPONSIBILITIES:

Four Main Responsibilities:

50% - Support manage MND RED social media

20% - Support Marketing campaign execution & in-site media synergy

20% - Support Marketing assets development

10% - Competitor analysis

Major Responsibilities/Activities:

Work with social/media agencies on RED social media content including KOL/KOC selection, monthly spot plan, KPI checking and make sure achieve RED search index target;
Support on 3 key bursts of Marketing campaign including campaign brief, agency pitch, proposal and aligh with key stakeholders on detailed out-site/in-site media synergy like exchage for EC IP.
Work with design agency on brand asset development including SPP, KV, brand video, etc.
Monthly competitor analysis including 4P like product positioning, ingredient, benefit, pricing,etc.

REQUIREMENTS:

Industry experiences:

Food or Healthcare Nutrition industry experience preferred

Position experiences:

At least 1-2 years of sales experience & related experience in digital or E-commerce marketing is preferred.

Language Skills:

Excellent command of spoken and written of Chinese and English

Language Skills:

Excellent command of spoken and written of Chinese and English

Computer Skills:

Familiar usage of Microsoft Office Software;

Mobility:

~ 25% of time will be on business trip

Other Special requirement:

Proactive, energetic and customer-oriented Open mind, internal share experience with good team spirit;
Result driven
Accountability
Learning agility
Team work

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Marketing Support

DIVISION:

ANI International Nutrition

LOCATION:

China > Shanghai : 388 W. Nanjing Road, Ciros Plaza

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES: