Job Description

To provide strategic partnership to relevant Business Unit EXCOs by assessing business needs, offering marketing solutions, advising and directing the input into the development of relevant marketing programmes in line with the business strategic direction through the marketing value chain (consulting, programme leadership, strategic solutioning, development, execution and reporting and measurement

Are you someone who can:

Contribute to the development of larger overall area budget
Develop the budget for the next financial year for area of responsibility taking all operational plans into consideration
Research and design a longer term financial resource requirement plan for the area of responsibility
Present the business case to motivate for financial resources
Analyse and develop implementation plans against the forecasted financial budget
Develop tactical budget for area of responsibility that minimise expenditure and manage costs
Control the budget for area including the authorisation of expenditures and implementation of financial regulations. Build relationships that allow for the managing of expectations; the sharing of knowledge and diverse insights; and the creation of buy-in
Engage in cross-functional relationships to obtain and to provide work support
Contribute to sustaining a competitive edge through external networking, benchmarking and representation on related forums
Apply a customer-centric approach that focuses on creating a positive experience for the customer by maximizing service and/or product offerings and building relationships Ensure that the customer is at the centre of the business philosophy, operations and ideas .Provide input into, and implement, corporate governance, compliance, integrity and ethics policies in are of accountability to identify and manage risk exposure
Stays abreast of relevant industry risk management best practices and legislative amendments and suggests ways to leverage these to ensure continuous improvement
Creates risk awareness and manages audit findings
Participate in Group risk forums where required and cascades relevant information through team
Brainstorm, identify, implement and drive innovative best practice ideas within the organisation to ensure increased efficiencies
Create and participate in specialist communities of practice and represents the organisation at Group and industry level to share best practice insights and solutions
Drive strategic projects, change management and platform integration across operations
Leverage Group capability to exploit opportunities
Ensure and encourage adherence to an operational framework of policies and procedures
Execute defined business strategy by translating it into the business operations
Communicate policy modification, objective achievement progress and critical success factors to impacted stakeholders
Ensure the development and implementation of multiple practices in alignment with operational policy and procedural frameworks
Identify interconnected problems, determine its impact and use to develop best fit alternatives; driving best practice solutions
Be aware of, and responsive to local conditions
Influence the development of appropriate organisational structures, capacity and delivery systems. Identify development needs and select effective solutions to address personal development gaps to facilitate self improvement
Develop and implement a personal development plan
Demonstrate a commitment to continuous personal improvement as a life-long learner and encourage the same in others
Share information and empower others to act
Acts as a role model for continuous professional development in area of expertise
Lead a development culture where information regarding successes, issues, trends and ideas are actively shared
Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies
Lead specialist communities of practice and contribute positively to own and organisational knowledge improvement
Ensure full understanding of customer needs to deliver a quality service
Ensure customer service solutions are aligned to the business operational plan; Organisational values and service standards
Communicate how customer service solution will be implemented and secures buy-in
Ensure product knowledge and advice is technically accurate and provide customers with relevant information to keep them informed of products and service options
Ensure resolution of customer queries and complaints timeously and ownership of issues
Analyse customer feedback to help improve customer service
Propose ideas to improve customer service
Utilise understanding of contextual landscape, business and marketing strategies and find ways to link business and marketing functional strategies for the development of marketing programmes/ projects that are aligned to the overall strategy of the organization
Provide feedback to business stakeholders regarding the progression and impact of marketing activities as they progress through the marketing value chain
Share knowledge and insights regarding marketing activity performance and establish new goals to improve business performance
Continuously engage business stakeholder to identify needs for marketing activities and set targets for business improvement through a consultative approach of contextualization and clarification
Co-create with business stakeholder to find solutions for business challenges/opportunities, with the aim of elevating the business function
Take all necessary actions to ensure compliance with relevant statutory, legislative, policy and governance requirements in area of accountability
Ensure implementation of relevant policies, governance and practice standards across the business
Maintain expert knowledge on relevant legislative amendments, industry best practices and business's internal compliance procedures and requirements
Ensure compliance is adopted in terms of systems and procedures as laid out by business
Implement and provide input into the development of governance and compliance procedures and processes within area of specialisation and identify risks
Translate marketing objectives into the integrated marketing communications (IMC) plan with direction on how to achieve the marketing objectives through identification of integrated communication channels, budget, and message hierarchy
Assign the relevant capabilities to refine the IMC plan
Identify capabilities required to deliver on the need through strategic solutioning, development, execution, reporting and measurement
Lead the outcomes of the various capabilities through the marketing value chain
Map for delivering the end-to-end solution through the development of project plan, timelines, workflows, stakeholder map and communications plan
Demonstrate how IMC plans will translate into bottom line (P&L) efficiency and effectiveness measures
Provide thought leadership to assigned programmes and campaigns aimed at ensuring more efficient programme processes
Clarify business requirements and translate business objectives to marketing objectives
Create business case for investment and prioritize according to existing funding
Compile marketing plan and determine the budget
Determine outcomes and measurement requirements
Capability selection (identify marketing disciplines) Identify marketing mediums and define messaging
Resource the strategic solutioning team aligned to different capabilities
Identify and allocate activities to Capability Leads Determine areas of impact and develop stakeholder map for delivering end to end solution
ide input into the development of overall pillar/subsegment marketing plans and lead programmes in line with the business strategic direction
Provide input into the design and development of the relevant integrated customer marketing strategies and plans that ultimately result in profitable growth of the pillar/sub-segment across relevant channels
Promote and apply professional marketing standards, practices and governance which are aligned to the pillar/sub-segment business strategy and segment marketing plan
Increase the profitability of existent products/services within portfolio, as well as the development of new products/service for the business
Provide support to the leadership team of respective portfolio
Define and manage the marketing calendar for respective portfolio and ensuring alignment with sales efforts and the business's overall goals and objectives

The ideal candidate will have :

Relevant Bachelors Degree - Commercial Degree with specialisation in Marketing Management, or Business Management, Economics, Finance
5 to 8 years experience in a similar environment
Additional Knowledge - Marketing background and knowledge of relevant marketing standards
Proficient in relevant software packages and applications
Leadership of marketing programmes in support of the business and marketing plans
Leveraging capabilities of direct marketing, digital performance marketing, social media marketing, above-the-line, digital and traditional media, and content marketing.
Bias for action
Data and Insights
Project or programme management
Marketing Mojo
Market and customer insights
Market Research

Please note that this role is in Cape Town

Job Details

Take note that applications will not be accepted on the below date and onwards, kindly submit applications ahead of the closing date indicated below.

11/09/25

All appointments will be made in line with FirstRand Group’s Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. In order for us to fulfill this purpose, candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless we are required by law to disclose this information to other parties.

Set your job search on autopilot

Fresh Jobs

Store Manager Mr Price Home Brackenfell Corner, Cape Town

License Owner, Cape Town

Sales Advisor - Cape Town

Sales Advisor - Cape Town

Sales Advisor - Cape Town

License Owner, Cape Town

License Owner, Cape Town

License Owner, Cape Town

Office Administrator (Cape Town)

Sales Representative ( Cape Town )

Sales Advisor - Cape Town

Business Analyst - Cape Town

License Owner, Cape Town

Field Sales Specialist - Cape Town

Registered Nurse - Recovery - Cape Town

Enrolled Nurse - Ward - Cape Town

Registered Nurse - Theatre - Cape Town

Enrolled Nurse - Theatre - Cape Town

GWSA Content Specialist - Cape Town

Marketing Operations Specialist - Cape Town

Claims Processing Consultant (Cape Town)

(1196) Commis Chef - Cape Town

Claims Processing Consultant (Cape Town)

Analyst: Asset Management - Cape Town

Senior Manager Operations - Cape Town

Project Manager II (Cape Town)

Maintenance Technician: Matrocast Cape Town

Sanlam Financial Planner Cape Town

Marketing Portfolio Manager (Cape Town)

Area Manager | Sportscene | Cape Town

(1259) Treasury Administrator - Cape Town

Senior Software Engineer (Java) - Cape Town

Senior Accounts Administrator - Cape Town (FTC)

Rental Technician - Cape Town, South Africa

Sales Consultant, Cape Town - South Africa

Senior Software Engineer (Java) - Cape Town

Desktop Motor Assessor - Shifts (Cape Town)

Patient Administrator - Cape Town, Hout Bay

Project Officer : Asset Management - Cape Town

Group Head of Legal (Cape Town)

Senior Markets Trader - JHB / Cape Town

Analyst Credit Growth (Cape Town) - Pipeline

Desktop Motor Assessor - Shifts (Cape Town)

Regional Manager - PG Glass - Cape Town

Aftermarket Chillers Sales Representative, Cape Town

Retail Branch Manager- Tembokwezi (Cape Town)

Quantitative Risk Analyst - Johannesburg / Cape Town

Research & Development Underwriter (Johannesburg or Cape Town)

Cloud Security Consultant (Cape Town or Johannesburg)

Senior Programme Manager - Cape Town International Airport