Marketing Operations Manager (Hybrid)

Description

ABOUT THE ROLE & WHY IT MATTERS

The Marketing Operations Manager serves as the operational backbone of the marketing department, managing the systems, processes, and execution that enable efficient, scalable marketing across Onsite and its sister brands, including Milestones, The IOP, and the Onsite Foundation. This individual is responsible for coordinating campaigns, optimizing the marketing technology stack, and building infrastructure that ensures consistency, accountability, and on-time delivery across all channels. 

ABOUT THE DAY TO DAY IN THIS ROLE

Marketing Systems & Technology

· Own and optimize our marketing tech stack including HubSpot, Salesforce, Asana, Frame.io, and other core platforms

· Build and maintain integrations between systems to ensure seamless data flow

· Create dashboards and reporting systems to track campaign performance and pipeline health

· Manage user access, permissions, and training for marketing tools

· Audit and improve data hygiene across all marketing platforms

· Troubleshoot technical issues and serve as primary liaison with platform support teams

Campaign & Content Operations

· Coordinate execution of multi-channel marketing campaigns from brief to launch across all brands

· Build and maintain marketing calendars across email, social media, events, and advertising

· Manage content publishing workflows to ensure timely, cohesive launches across all platforms

· Create and enforce SOPs for campaign execution and content distribution

· Own asset management and file organization systems (DAM)

· Track campaign deliverables and ensure all stakeholders meet deadlines

Social Media & Email Marketing Execution

· Schedule and publish content across LinkedIn, Instagram, Facebook, and other social platforms

· Execute email marketing campaigns in HubSpot including list segmentation and deployment

· Ensure brand consistency and messaging alignment across all channels and sister brands

· Monitor performance metrics and flag issues requiring strategic attention

· Coordinate responses and engagement as needed (or delegate appropriately)

· Maintain content calendars with clear visibility for all stakeholders

Process Management & Optimization

· Document and standardize marketing workflows and processes

· Identify bottlenecks and inefficiencies in current operations

· Build templates, playbooks, and checklists for repeatable marketing activities

· Run regular operations check-ins to surface and resolve blockers

· Create accountability systems that keep projects on track

· Implement quality control processes to catch errors before they go live

Cross-Functional Coordination

· Serve as project manager for marketing initiatives involving multiple departments

· Coordinate with admissions and program teams to ensure marketing efforts support enrollment goals

· Liaise with external vendors, agencies, and contractors

· Manage intake process for marketing requests from internal stakeholders

· Facilitate communication between marketing leadership and execution teams

Requirements

QUALIFICATIONS & EXPERIENCE

We are open to candidates of all backgrounds and experiences. Candidates who will thrive in this role may bring:

· 5+ years of marketing operations, marketing coordination, or similar operational roles

· Deep hands-on experience with HubSpot (or similar marketing automation platform)

· Working knowledge of Salesforce and CRM management

· Demonstrated expertise with project management tools (Asana, Monday, ClickUp, etc.)

· Proven experience managing social media publishing across multiple platforms

· Strong email marketing execution skills including segmentation and automation

· Exceptional organizational skills with meticulous attention to detail

· Ability to manage multiple complex projects simultaneously 

· Track record of implementing systems and processes that improve efficiency

· Self-starter who can identify problems and implement solutions proactively

· Must be able to work in Nashville, TN 

ABOUT OUR BENEFITS & COMPENSATION PACKAGE: 

Onsite Wellness Group offers competitive compensation and benefits including: 

· Competitive base compensation with discretionary bonus incentives

· Medical, dental, vision, disability and life insurance offerings

· 401K plan with company match up to 4%

· Attractive Paid Time Off policies

· Ability to participate in Onsite’s workshops 

· Company Employee Assistance Program

· And more! 

ABOUT ONSITE WELLNESS GROUP

Our collective vision is to create an emotionally well world, to reconnect humanity to themselves, to one another and to the world around all of us. Our team members, guides, clinicians and practitioners all work together to serve clients from places near and far all operating under the guidance of our company values, our ANCHOR values. The principes of authenticity, nurturing, courage, humility, openness and resilience steer our decision-making, the norms within our organization and how we gut check our future. 

Onsite Wellness Group is a family of brands that provide emotional wellness and hospitality initiatives, in-person and digitally, including Onsite Workshops, Milestones, Onsite Adventures, Onsite Entertainment, The Onsite Foundation, Onsite Digital, Miles Adcox, Human School, Orchard Hill, and The Oaks. The Onsite family of brands provides services to an international client base through the company's transformational emotional wellness experiences that combine some of the country's best therapeutic, wellness, and personal-development minds with its signature healing hospitality. Onsite's mission is to design and deliver transformational experiences that optimize life and build meaning and value into the human experience. Onsite's work has been featured on 20/20, Good Morning America, New York Times, Wall Street Journal, Marie Claire, People, The Doctors, and more.

For more information, we encourage you to visit our website at experienceonsite.com.