Digital Marketing Specialist - PH (Remote)

Description

Overview:

Snapscale is looking for a creative, execution-driven, and data-oriented Digital Marketing Specialist to help accelerate our growth. In this role, you will play a key part in planning and executing high-impact digital campaigns, optimizing our marketing funnel and website performance, and transforming insights into action.

You will work hands-on with analytics, email marketing, and CRM automation, while also supporting paid advertising initiatives and brand collateral development. This is an exciting opportunity for a marketing professional who thrives at the intersection of creativity and data, enjoys testing and optimizing, and wants to make a measurable impact in a fast-growing company.

Responsibilities:

• Develop, schedule, and manage content across social media platforms and other digital marketing channels
• Build, maintain, and continuously optimize marketing websites and conversion funnels to improve performance and user experience
• Create pitch decks and website assets to support fundraising and investor-related initiatives
• Manage and optimize paid digital advertising campaigns across platforms such as Facebook, Google, and LinkedIn, including basic bid optimization
• Execute and support email marketing campaigns, including list management and CRM automation workflows
• Monitor website performance and digital campaign metrics, prepare regular reports, and deliver actionable insights
• Conduct market and competitor research to support brand positioning, messaging, and campaign strategy
• Produce marketing collateral, including graphics, email templates, and other digital assets
• Collaborate with internal stakeholders to ensure consistent brand messaging and high-quality execution across all channels
• Implement and maintain CRM automation to support marketing and sales workflows

Requirements

• At least 2 years of experience in digital marketing or a closely related role
• Strong proficiency in Microsoft Office, including PowerPoint, Excel, and Word
• Proven experience in building, managing, and optimizing websites and marketing funnels
• Excellent content creation and copywriting skills for digital channels
• Working knowledge of analytics and reporting tools such as Google Analytics and Power BI
• Ability to effectively manage multiple projects and deadlines in a fast-paced environment
• Strong written and verbal communication skills in English
• Experience supporting or working with U.S.-based markets and understanding related marketing trends (preferred).
• Familiarity with marketing automation workflows and CRM platforms to support marketing and sales initiatives (preferred)