Marketing communication specialist – Content writer

Location:

Chennai, Tamil Nadu, India

Job Id:

R0107776

Date Posted:

2025-10-08

Company Name:

HITACHI ENERGY TECHNOLOGY SERVICES PRIVATE LIMITED

Profession (Job Category):

Sales, Marketing & Product Management

Job Schedule:

Full time

Remote:

No

Job Description:

The Opportunity:

Hitachi Energy is seeking a skilled and creative Marketing Communications Specialist—Content Writer—to support the Service Business in developing compelling, customer—and employee-focused content across multiple platforms. This role will be instrumental in crafting narratives that highlight our service offerings, customer success stories, and technical expertise, helping to position Hitachi Energy as a trusted partner in the energy transition.

How You'Ll Make An Impact:

• You will develop and write high-quality and visually appealing content for marketing materials, including brochures, case studies, service profiles, promotions, and presentations for Internal and external use.
• You will collaborate with subject matter experts, R&D, and product managers to translate technical information into clear, customer-friendly language.
• You will support global and regional campaigns by producing content aligned with business goals and brand guidelines.
• You will maintain and update content repositories, ensuring version control and accessibility.
• You will assist in developing content strategies that align with customer journeys and personas.
• You will ensure consistency in tone, style, and messaging across all content formats.
• You will track content performance and optimize based on analytics and stakeholder feedback.
• You will be responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.
• Living Hitachi Energy's core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

Your Background:

• You hold a Bachelor’s or master’s degree in communications, Journalism, Marketing, or related field. (Electrical / Mechanical engineering degree is a plus).
• Should have 5 to 7 years of experience in content writing, preferably in B2B or industrial sectors – Energy sector is preferable.
• Experience in writing, Experience with analytics tools to measure content effectiveness; Adobe InDesign – Layout and Page creation, Brochure, Leaflet, Typography; Microsoft PowerPoint - Static Presentation, Interactive Presentation; Adobe Illustrator - Icon, Infographic, Logo, 2D Illustration, Chart, Diagrams; Strong project management and organizational skills; Adobe Photoshop, Adobe After Effects, and Adobe Premiere Pro are plus.
• Knowledge of Transformers, High-Voltage products, system integration, and grid automation is an added advantage.
• Strong writing, editing, and proofreading skills with attention to detail. Ability to simplify complex technical concepts for diverse audiences.
• Familiarity with SEO, digital marketing, and content management systems (e.g., Adobe Experience Manager).
• Experience working in a global, cross-functional environment, multicultural experience is a benefit.
• Excellent writing and communication skills in English.

Qualified Individuals With A Disability May Request A Reasonable Accommodation If You Are Unable Or Limited In Your Ability To Use Or Access The Hitachi Energy Career Site As A Result Of Your Disability. You May Request Reasonable Accommodations By Completing A General Inquiry Form On Our Website. Please Include Your Contact Information And Specific Details About Your Required Accommodation To Support You During The Job Application Process.

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