Marketing Analyst

Digital Marketing Analyst – Customer Zeal

POSITION SUMMARY: The Marketing Analyst supports the Customer Zeal team by developing comprehensive data visualizations and executive dashboards that translate complex customer data into actionable business intelligence. This role focuses on creating insightful reporting for executives while leveraging data science techniques such as customer segmentation, churn prediction, and sentiment analysis. The Marketing Analyst utilizes machine learning algorithms and visualization tools to extract meaningful patterns from customer data. Working closely with Marketing, Customer Service, and Executive teams, this role ensures customer insights are effectively communicated in a compelling manner that drives strategic decision-making and customer-centric initiatives

Principal Responsibilities:

• Develop and maintain executive dashboards that effectively visualize key customer experience metrics in a clear, actionable format
• Create compelling data visualizations that tell meaningful stories about customer behavior and experiences
• Prepare executive-level reporting packages that highlight key customer metrics, trends, and insights
• Design and implement visualization techniques that effectively communicate complex customer data patterns
• Develop customer segmentation models using k-means clustering and other unsupervised learning techniques to identify distinct customer groups
• Build predictive models for customer churn analysis to identify at-risk customers and recommend retention strategies
• Conduct sentiment analysis on customer feedback data to quantify customer satisfaction and identify improvement opportunities
• Apply machine learning algorithms to analyze customer journey data across multiple channels
• Calculate and analyze customer lifetime value using predictive modeling techniques
• Collaborate with cross-functional teams to translate business questions into visual insights and data science projects
• Monitor developments in data visualization and customer analytics to identify potential improvements
• Document and maintain the company's customer reporting methodologies and analytics models
• Optimize existing visualization and data science workflows to increase efficiency and streamline reporting processes

Qualifications:

• Proficiency in SQL, Python, and working with cloud data platforms such as Snowflake
• Experience with data visualization tools, particularly Power BI
• Knowledge of customer experience measurement methodologies and metrics
• Demonstrated experience with machine learning algorithms, particularly k-means clustering, classification models, and sentiment analysis techniques

Minimum Requirements:

• Minimum of 4 years of business marketing experience.

Pay range: 75,100.00 - 112,700.00 USD Annual DOE

Rewarding Compensation and Benefits

• Eligible employees can elect to participate in:
• Comprehensive medical benefits coverage, dental plans and vision coverage.
• Health care and dependent care spending accounts. 
• Short- and long-term disability.
• Life insurance and accidental death & dismemberment insurance.
• Employee and Family Assistance Program (EAP).
• Employee discount programs.
• Retirement plan with a generous company match.
• Employee Stock Purchase Plan (ESPP).

• Washington PTO: https://www.republicservices.com/sites/default/files/legacy_documents/Washington-PTO-Table.pdf

The statements used herein are intended to describe the general nature and level of the work being performed by an employee in this position, and are not intended to be construed as an exhaustive list of responsibilities, duties and skills required by an incumbent so classified.  Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the Company.

EEO STATEMENT:Republic Services is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status, relationship or association with a protected veteran (spouses or other family members), genetic information, or any other characteristic protected by applicable law.

About The Company

Republic Services, Inc. (NYSE: RSG) is a leader in the environmental services industry. We provide customers with the most complete set of products and services, including recycling, waste, special waste, hazardous waste and field services. Our industry-leading commitments to advance circularity and support decarbonization are helping deliver on our vision to partner with customers to create a more sustainable world.

In 2023, Republic’s total company revenue was $14.9 billion, and adjusted EBITDA was $4.4 billion. We serve 13 million customers and operate more than 1,000 locations, including collection and transfer stations, recycling and polymer centers, treatment facilities, and landfills.

Although we operate across North America, the collection, recycling, treatment, or disposal of materials is a local business, and the dynamics and opportunities differ in each market we serve. By combining local operational management with standardized business practices, we drive greater operating efficiencies across the company while maintaining day-to-day operational decisions at the local level, closest to the customer.

Our customers, including small businesses, major corporations and municipalities, want a partner with the expertise and capabilities to effectively manage their multiple recycling and waste streams. They choose Republic Services because we are committed to exceeding their expectations and helping them achieve their sustainability goals. Our 41,000 team members understand that it's not just what we do that matters, but how we do it.

Our company values guide our daily actions:

• Safe: We protect the livelihoods of our colleagues and communities.
• Committed to Serve: We go above and beyond to exceed our customers’ expectations.
• Environmentally Responsible: We take action to improve our environment.
• Driven: We deliver results in the right way.
• Human-Centered: We respect the dignity and unique potential of every person.

We are proud of our high employee engagement score of 86. We have an inclusive and diverse culture where every voice counts. In addition, our team positively impacted 4.6 million people in 2023 through the Republic Services Charitable Foundation and local community grants. These projects are designed to meet the specific needs of the communities we serve, with a focus on building sustainable neighborhoods.   

Strategy

Republic Services’ strategy is designed to generate profitable growth. Through acquisitions and industry advancements, we safely and sustainably manage our customers’ multiple waste streams through a North American footprint of vertically integrated assets.  

We focus on three areas of growth to meet the increasing needs of our customers: recycling and waste, environmental solutions and sustainability innovation.

With our integrated approach, strengthening our position in one area advances other areas of our business. For example, as we grow volume in recycling and waste, we collect additional material to bolster our circularity capabilities. And as we expand environmental solutions, we drive additional opportunities to provide these services to our existing recycling and waste customers.

Recycling And Waste

We continue to expand our recycling and waste business footprint throughout North America through organic growth and targeted acquisitions. The 13 million customers we serve and our more than 5 million pick-ups per day provide us with a distinct advantage. We aggregate materials at scale, unlocking new opportunities for advanced recycling. In addition, we are cross-selling new products and services to better meet our customers’ specific needs.

Environmental Solutions

Our comprehensive environmental solutions capabilities help customers safely manage their most technical waste streams. We are expanding both our capabilities and our geographic footprint. We see strong growth opportunities for our offerings, including PFAS remediation, an increasing customer need. 

Sustainability Innovation

Republic’s recent innovations to advance circularity and decarbonization demonstrate our unique ability to leverage sustainability as a platform for growth.

The Republic Services Polymer Center is the nation’s first integrated plastics recycling facility. This innovative site processes rigid plastics from our recycling centers, producing recycled materials that promote true bottle-to-bottle circularity. We also formed Blue Polymers, a joint venture with Ravago, to develop facilities that will further process plastic material from our Polymer Centers to help meet the growing demand for sustainable packaging. We are building a network of Polymer Centers and Blue Polymer facilities across North America.

We continue to advance decarbonization at our landfills. As demand for renewable energy continues to grow, we have 70 landfill gas-to-energy projects in operation and plan to expand our portfolio to 115 projects by 2028.

Recent Recognition

• Barron’s 100 Most Sustainable Companies
• CDP Discloser
• Dow Jones Sustainability Indices
• Ethisphere’s World’s Most Ethical Companies
• Fortune World’s Most Admired Companies
• Great Place to Work
• Sustainability Yearbook S&P Global

Job Posting End Date

10-30-2025

The Company expects to accept applications for this position until the posting end date but encourages interested applicants to apply as soon as possible.