Creative Copywriter

At ProCook, we are seeking a skilled wordsmith who can transform ideas into captivating stories that draw attention and leave a lasting impression to join us as our next Creative Copywriter for a 12-month period. They dream up bold concepts, play with language, and craft copy that makes people stop, feel, and take action. Whether it’s snappy social posts, powerful ad campaigns, or captivating website content, they know how to strike the perfect tone and bring our brand’s personality to life. More than just writing, they shape experiences with words - blending strategy, creativity, and storytelling to make messages unforgettable. 

Please be advised this is a full-time, 37.5hrs/week maternity cover contract and you are requested to be in the office 3 days/week.

Requirements

• Clearly capture the essence, feel and messaging of campaigns to inspire and align wider teams 
• Develop and write compelling campaign copy including headlines, taglines and body copy for various campaign materials   
• Develop and articulate how we talk about new product for launches and other marketing materials to ‘bring it to life’ and capture why a customer should buy 
• Write and develop content for POS materials that communicates the value proposition and key benefits including - window displays, in-store posters to promote special offers, door signs, new store openings etc. 
• Write clear, persuasive and brand-consistent copy for roll folds, catalogues and all print material 
• Develop and write engaging email content that drives customer action and resonates with our audience 
• Create subject lines and preview text that boost open and click-through rates 
• Tailor email copy for different segments of our audience, ensuring relevance and personalisation   
• Ensure consistency in messaging across all campaign touch points   
• Work with the design team to ensure copy and visuals are cohesive, impactful and accurate 
• Maintain a consistent tone of voice and style across all marketing materials 

Required Skills:

• You should possess at least 6 years of professional experience in writing creative copy, with a focus on product-oriented content being a plus (although not mandatory).
• The ability to work independently and take the lead is equally important as collaborating with key stakeholders.
• A strong enthusiasm for copywriting and creative concepts, combined with a proactive attitude and willingness to dive into tasks, is essential.

Benefits

What’s in it for You?

• 💰Salary is up to £30,000 depending on experience and skills
• 🤩Total value of our perks is worth £3,000+ per year
• 🅿️ Free parking on-site
• 💪 Free gym access on-site
• ☕ Unlimited coffee and tea throughout the day
• 🍰 Free fresh fruit and cake daily
• 🍴 Subsidised meals - breakfast and lunch
• 🏢 Hybrid Working: 3 days in our inspiring ProCook HQ, 2 days flexible remote
• 🏆 Opportunity to work with a passionate team
• 🎁 Generous colleague discount - 40% off to spend in store or online + 30% for friends and family
• 🌍 2 x Annual paid volunteering days
• 📞 Employee Assistance Programme
• 👥 Friends and Family Referral Scheme
• 🏖️33 Days Annual Leave (including bank holidays)
• 🅱️ B Corp certified company committed to ethical practices and sustainability
• 🥇 A company recognised as a Great Place to Work for 4 consecutive years
• 🩼 Disability Confident Leader
• We Welcome Everyone
• At ProCook we are committed to diversity and inclusion, and we welcome applications from people of all abilities.

If you require any reasonable adjustments to support you through the application or interview process, please let us know. We’re committed to making our recruitment process as inclusive and accessible as possible.

About Procook’S Sustainability Commitment:

At ProCook, sustainability is at the heart of what we do. 

As a certified B Corporation, we strive to balance profit with purpose, focusing on reducing waste, and ensuring ethical business practices. 

By joining our team, you will contribute to our efforts in creating a positive impact on the planet.