Product Marketing Manager, Apps - Global Business Solutions - Paris (Fixed Term Contract)
TikTok.com
Office
Paris, Paris, France
Temporary
The Product Solutions and Operations (PSO) team's goal is to help businesses have seamless experiences with our advertising solutions, by crafting activations to push our most strategic ad solutions to market and identifying key product needs from our biggest clients
As a Product Marketing Manager, you will lead go-to-market for advertising solutions in France. Sitting as part of the Product Solutions & Operations (PSO) team, you will collaborate closely with our biggest clients, in-market sales, headquarter product and European product marketing teams in a high growth environment.
An ability to self-motivate, prioritise and influence partners and clients are key skills. As the successful candidate, you must have experience working in digital performance marketing, ideally in a product marketing role. This is a fixed term contract position based in Paris
As part of this role, you will:
- Own TikTok's App products GTM strategies and grow revenue & product adoption in France,
with a focus on the App & Content and Services industries (Apps, Dating, FinServe, Auto, Travel, QSR...)
- Become the in-market product expert by partnering closely with sales team and their biggest clients to deeply understand customer pain points, product needs and business requirements.
- Ensure a market- and client-first approach by working closely with our biggest advertisers and help increase product adoptions, identify blockers and growth opportunities through client meetings
- Act as the voice of the market in product, synthesise market insights and collaborate with product and global/regional teams to identify solutions
- Collaborate with XFN teams on product GTM and adoption strategies which would include narratives, solutions packages, best practices and product recommendations.
- Develop sales education strategy and partner closely with subject matter experts in the sales org to ensure a high standard of product knowledge.
As a Product Marketing Manager, you will lead go-to-market for advertising solutions in France. Sitting as part of the Product Solutions & Operations (PSO) team, you will collaborate closely with our biggest clients, in-market sales, headquarter product and European product marketing teams in a high growth environment.
An ability to self-motivate, prioritise and influence partners and clients are key skills. As the successful candidate, you must have experience working in digital performance marketing, ideally in a product marketing role. This is a fixed term contract position based in Paris
As part of this role, you will:
- Own TikTok's App products GTM strategies and grow revenue & product adoption in France,
with a focus on the App & Content and Services industries (Apps, Dating, FinServe, Auto, Travel, QSR...)
- Become the in-market product expert by partnering closely with sales team and their biggest clients to deeply understand customer pain points, product needs and business requirements.
- Ensure a market- and client-first approach by working closely with our biggest advertisers and help increase product adoptions, identify blockers and growth opportunities through client meetings
- Act as the voice of the market in product, synthesise market insights and collaborate with product and global/regional teams to identify solutions
- Collaborate with XFN teams on product GTM and adoption strategies which would include narratives, solutions packages, best practices and product recommendations.
- Develop sales education strategy and partner closely with subject matter experts in the sales org to ensure a high standard of product knowledge.