Campaign Marketing Specialist

About nib | Ko Wai M­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­ātou

• Join a supportive and dedicated team where you can develop and enhance your career
• Great offices located in Auckland’s CBD
• Hybrid work environment with the flexibility to work from home and the office

• Fitness Incentives

• Short term incentive programmes

Here at nib, we pride ourselves on our innovative and passionate approach in offering Kiwis affordable, world-class health and life insurance. We believe to 'challenge the status quo' - we admire the diversity of thought and seek out people with an intrinsic need to make the world a better place. Health and wellbeing go hand in hand with our ‘future state’ strategy. Ehara i te toa takitahi (success is not achieved alone) - you will be joining a collaborative, innovative and driven team.

About the role | He Aha Te Tūranga

This is a 12 month Fixed Term Contract as Campaign Marketing Specialist.

In this role, you will be responsible for supporting the Brand, Sponsorship & Communications Senior Manager in the development and execution of:

• Compelling marketing communications to build brand awareness and consideration of nib to support growth across nib channels.
• Market leading member communications across the member journey to improve engagement and retention that result in positive member outcomes, achieve our NPS and brand health targets.
• Managing the nib content plan and SEO along with agencies.

Responsibilities extend throughout the marketing portfolio, with an emphasis on BLT campaigns, including developing marketing activity and execution with external agencies (Creative, PR, media, fulfilment houses), liaising with internal stakeholders, campaign cost management, reporting day-to-day optimisation of marketing activities to maximise return on investment.

About you | Ko Wai Koe 

Ideally, you have a tertiary qualification in Marketing, Communications or a related field, along with 5+ years’ experience in a similar role.

To succeed in this role, you’ll bring experience in leading out multi-channel marketing campaigns, with a focus on BTL and working closely with external agencies such as creative, PR, and fulfilment partners. You’ll be confident managing timelines, budgets, and deliverables, while working autonomously ensuring campaigns are executed to a high standard. Your ability to craft clear, engaging messaging and optimise marketing activities based on performance data will be essential in achieving strong ROI and supporting our NPS targets.

We’re looking for someone who thrives in a fast-paced, collaborative environment and is passionate about customer-centric marketing. You’ll be comfortable liaising with internal stakeholders, managing campaign costs, and reporting on performance. A proactive mindset, strong attention to detail, and a genuine interest in improving member experiences will set you apart. 

Furthermore, We’Re Looking For:

• Experience in direct and database marketing practices
• Confidence and credibility in front of team and business management
• Ability to embrace new ideas be conceptual and innovative
• Experience in health insurance, life insurance, general insurance, financial or health services (desirable)
• Understanding of digital and social media experience in managing PR and creative agencies (preferred)

If you're ready to step into a role that will challenge and reward you on a daily basis and provide an opportunity to build on your career, then please apply today!

We embrace an inclusive working environment. 

We are LGBTTQIA+, disability and neurodiverse inclusive, and welcome people from diverse backgrounds aiming to create a work environment where employee differences such as age, culture, nationality, accessibility, and education are valued to reflect the diversity of the communities in which we operate.

Our hybrid working model provides our employees with the flexibility to work from one of our office Hubs and from home based on what works best for them and their team. We make a commitment to come together with purpose and are excited to share moments that matter with one another. Our Hubs are purpose built to support focused work, connection, and collaboration with peers. We provide a new starter benefit as well as ongoing financial support to set up and maintain a functioning home workspace. At nib, we’re committed to creating a flexible working environment where you’re free to be you.

All your information will be kept confidential according to EEO guidelines. Successful applicants will be required to complete a background check (including criminal history check) prior to commencement of employment.

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