Senior Account Executive

About Us

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

Key Responsibilities

Craft Knowledge

• Keep up to date on the latest developments, features and products from each platform, ensure all accounts are implementing new features and share amongst the team where necessary. 
• Upskilling Paid Social Executives in relevant channel knowledge.  
• Certifications - Apply and complete relevant platform certifications. 

Finance & Admin

• Oversee bookings and ensure financial processes are being followed by junior members of staff. 
• Provide/QA the Spend Tracker reconciliation to the finance team. 

Campaign Management

• Have a deeper understanding of campaign optimisations – especially around conversion-based campaigns where applicable. 
• Understand the fundamentals for all social platforms including, but not limited to: Linkedin, Snapchat, Pinterest, Tiktok, Meta, Reddit and X.  
• Be able to create naming conventions for new accounts which work for reporting and measurement requirements. 
• Ensuring the QA process is adhered to across all activations.  
• Understanding conversion & brand lift test results. 
• Take responsibility for the overall output of client reports and reviews, ensuring the data is correct and displayed in the correct format and includes insightful and useful commentary. 
• Analyse and draw detailed insights from client campaigns on an ad-hoc basis to drive optimisations. 

Client Servicing

• Develop ideas for campaign improvement and share plans with the account manager to develop key accounts. 
• Should have presentation training and be able to present relevant PCA slides to wider team and clients. 

Desired Skills & Experience 

• Experience working with performance clients 
• Experience working with most Paid Social platform including Facebook, Instagram, Twitter, TikTok, Pinterest, Snapchat and LinkedIn’s ad platforms. (Not compulsory to have worked on all but have some understanding). 
• Passionate about digital and can demonstrate an interest in it outside the workplace 
• Confident in leading conversations around social strategy and tactics 
• Knowledge of other digital channels and disciplines, such as Affiliates, SEO and Display is a plus but not mandatory 
• Excellent written and numerical skills 
• Strong Excel skills 
• Strong presentation skills 
• Excellent analytical and strategic skills 
• Strong attention to detail 
• Strong organisational skills 

Employee Transparency

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to Ninette at ninette.desousa@mbww.com, if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.

The Perks

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
• Free breakfast and free lunch  
• Early finish Fridays 
• Core Hours (Mon-Thurs, flexible start/finish times)   
• Retail discounts 
• Electric vehicle salary sacrifice car scheme 
• Wellbeing programme, including Headspace & flu jabs 
• Interest-free season ticket loan  
• Paid time off for Volunteering  
• Group Income Protection  
• Life Assurance  
• Private Medical Insurance or Health Cash Plan (dependent on level)  
• Group Personal Pension Plan with matched contributions from 3-6%  
• Generous Parental Leave & Pay   
• Independent mortgage advice  
• Financial education  
• Employee Assistance Programme  
• Free eye tests  
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!