Head of Retail (Digital Asset Manager)

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We are seeking a highly experienced and performance-driven Head of Retail (Digital Asset Manager) to lead the Mexico Retail Unit. This critical leadership position is responsible for overseeing the strategy, execution, and delivery of all high-volume retail campaign assets for both the sub-brands. The Director will drive end-to-end efficiency, governance, and quality from initial brief to final trafficking.

Key Responsibilities

1. Leadership & Governance (End-to-End Oversight)

• Lead the Mexico Retail Unit, overseeing the development and execution of all retail campaigns, including monthly sales drivers and special events.
• Manage the end-to-end production process, ensuring robust governance from the initial client briefing through asset development, adaptation, and final trafficking to the media agency.
• Develop, refine, and enforce high-impact workflows and timeframes (SLAs) to guarantee timely and quality delivery across all retail assets.

1. Production Management & Scale

• Lead and align cross-functional teams (including Studio/Production, Creative, and Project Management) to deliver assets at scale, leveraging IA and tech tools. 
• Oversee the development of all retail campaign assets, including Model Overviews (landing pages), managing an average monthly volume of 1,000 assets, and model overviews per name-plate. 
• Serve as the key operational leader, managing the flow of retail-specific projects and ensuring compliance with brand and legal requirements.

1. Team Management & Strategy

• Serve as the direct manager for the Accounts and Project Management teams within the Retail Unit.
• Act as the primary point of contact for Mexico Marketing and Sales teams on all retail matters.

Required Skills & Attributes

Category

Skills & Mindset

Hard Skills

Deep expertise in Retail Marketing and trade activities. Proven experience in Asset Development and large-scale Production Management. Demonstrated capability in building and optimizing complex Workflows and Timeframes.

Soft Skills & Leadership

Exceptional Communication skills, with the ability to lead and align teams from the middle. Passion for Performance and a Bias for Action required to meet high-volume demands. Possesses a strong Growth Mindset, driving continuous improvement in efficiency and quality.

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.