Digital Marketing Specialist

Digital Marketing Specialist雅加达社招全职职位 ID：A33333A职位描述Key Responsibilities: Assist in the planning and execution of integrated digital marketing campaigns across Meta, Google, TikTok, OTT, DSP, SSP, Programmatic, and OOH platforms. Coordinate with media vendors and platform partners to ensure timely delivery and optimization of campaigns. Support in media plan development by analyzing historical data, understanding media mix modeling, and forecasting performance. Monitor campaign performance and assist in drawing actionable insights based on key metrics and KPIs. Stay updated with industry trends and recommend improvements to current strategies and plans. Collaborate with cross-functional teams to ensure consistency and alignment in marketing messages and objectives. Prepare visual reports and dashboards for internal stakeholders using tools like Google Data Studio or similar platforms.职位要求2 years of experience in digital marketing, media planning, or a related role. Understanding of OTT platforms, DSP/SSP, and programmatic buying ecosystem. Hands-on experience or strong knowledge of Meta Ads Manager, Google Ads, TikTok Ads, and other relevant platforms. Familiarity with digital marketing metrics and the ability to interpret campaign data. Basic understanding of OOH and how it integrates with digital efforts. Proficient in data visualization tools and Excel; able to turn raw data into clear, actionable insights. Excellent communication skills and ability to manage vendor relationships. Detail-oriented with strong time management and organizational skills. Fluent in English (written and spoken) is a must. Fluent in Mandarin (written and spoken) is a plus.投递