Strategic Marketing Specialist

General Information

Reference

2025-5290  

Publication Date

16/10/2025

Position Description

Category

Active Jobs - Marketing

Job Title

Strategic Marketing Specialist

Job Description

In Toyota Material Handling Europe, we are over 13,500 colleagues passionate about supporting companies of all sizes with todays and tomorrow’s material handling challenges. Because we know that our business and our industry are essential and sometimes even critical for you, for daily life and society at large.   
  
In our respective Headquarters in Mjölby and Gothenburg, Sweden, Willebroek, Belgium, or in our Sales companies across Europe or in our factories in France, Italy and Sweden, you can be part of an extraordinary journey. And together we will Move the world towards easy and sustainable.

The Position

We are strengthening our Marketing team and looking for a Strategic Marketing Specialist. In this role you will be at the forefront, executing strategic content stories that strengthen Toyota’s brand reputation and drive business impact across Europe.

You will work closely with the broader marketing team and other cross-functional leaders & stakeholders in a matrixed organisation to develop and deliver high-impact communication. You will take ownership of content creation and campaign execution, ensuring all marketing efforts align with the company’s overarching goals and vision. This is a key role in shaping the future of our marketing strategy and driving customer engagement.

Your Responsibities

• Story Ownership & Thought Leadership: Lead the development and implementation of core content stories to strengthen Toyota’s brand reputation and support business growth, focusing on innovation, sustainability, connectivity, energy solutions, and lean thinking.
• Strategic Communication: Develop and execute marketing communication plans for launches, campaigns, and thought leadership activities.
• Cross-Functional Collaboration: Work closely with stakeholders in other business areas across the organisation to turn features & stories into customer value.
• Inbound Marketing: Support the shift to inbound content creation, focusing on customer needs & industries.
• Event Communication: Use events & fairs as momentum for launching campaigns and exhibiting our thought leadership; including planning, promotion, and partner management.
• Holistic Content Production: Plan, co-create and adapt content for written and visual content, both offline and online (from articles and white papers to social media content)
• Market Awareness: Monitor industry trends and competitor activities to keep our stories relevant and differentiated.
• Project Ownership: Manage your own project budgets and supplier relationships to maximise ROI.

Your Profile

Your Profile

• Minimum of 7 years’ experience in a marketing role, with proven success in creating and executing marketing strategies that result in measurable business growth.
• Experience in or passion for innovation, technology, sustainability, and logistics.
• Strong storytelling and narrative-building skills, with the ability to distil complex concepts into clear, compelling messages.
• Ability to coach on complex topics and steer colleagues within the marketing team.
• Creative, analytical, and detail-oriented mindset
• Bachelor’s or Master’s degree in (Digital) Marketing & Communications, or equivalent experience.
• Fluent in English (other languages are a plus).

Our Offer

Our Offer

At Toyota Material Handling Europe, we’re not just a global leader in a fast-moving industry – we’re a team that values collaboration, growth, and making a real impact. In this dynamic, diverse, and international environment, we offer a workplace where you can thrive and bring your ideas to life. This position will be based in our Central Marketing team in Willebroek, Belgium. Starting as soon as possible depending on your availability.

We know how important flexibility is, so you’ll have the option to work remotely up to two days a week. We’re committed to supporting you with an attractive benefits package, including a yearly bonus, and offering a healthy work-life balance. At Toyota Material Handling Europe, our culture is built around values that align with your own, where everyone’s voice is heard, and your personal and professional growth is supported.  

When you join our team, you’ll be part of meaningful work that shapes the future of our industry. We believe in continuous learning, so you’ll have plenty of opportunities to develop new skills, tackle exciting projects. It’s a place where collaboration is key, and we take pride in creating a supportive and open environment for everyone. 

Time for you to make a MOVE!  

More Information

Your Application

If you are the dynamic and experienced profile for this position as Strategic Marketing Specialist, apply and join our Marketing team to play a pivotal role in shaping the way we engage with our customers. This position offers a unique opportunity to collaborate across teams, leveraging both internal and external resources to create compelling narratives that drive business growth.

Send your application in English, no later than November 6th, 2025. applications only accepted through our recruitment system. We screen continuously, so do not miss out and send in your application today!

For more information about this position, please contact Sophie Meuwissen, Marketing Manager; Sophie.Meuwissen@toyota-industries.eu

For information about the recruitment process or if you need support with your application, please contact Victoria Östryd Söderlind Recruitment Specialist HR; victoria.ostrydsoderlind@toyota-industries.eu

#Europe

Contract Type

Permanent

Position Location

Job Location

Belgium

Location

Willebroek