Associate Director, Obesity Marketing

Are you ready to shape the future of obesity care on a global scale? As Director of Obesity Marketing, you’ll lead bold, patient-focused strategies that redefine how innovative therapies reach those who need them most. This highly strategic, high-visibility role offers the rare chance to influence a rapidly evolving treatment landscape.

Your New Role

As Director of Obesity Marketing, you will play a pivotal role in shaping and executing innovative marketing strategies for Novo Nordisk’s growing obesity portfolio. You will drive impactful initiatives that address patient needs, support healthcare professionals, and deliver sustainable business growth. This is a highly strategic role, requiring strong cross-functional collaboration, market insight, and creative thinking to position Novo Nordisk as a leader in the evolving obesity treatment landscape.

Main Responsibilities Include:

• Develop and execute comprehensive marketing strategies to strengthen Novo Nordisk’s leadership in the obesity market
• Lead cross-functional collaboration with sales, medical affairs, market access, and other internal partners to deliver impactful commercial initiatives
• Analyse market trends and consumer insights to inform decision-making and refine brand positioning
• Oversee the development and execution of promotional campaigns and materials
• Monitor and optimise marketing performance metrics to ensure continuous improvement and strong Retrun On Investment
• Provide strategic engagement guidance, including defining target profiles and patient segments, and contribute to patient-focused initiatives and ESC/AHA-aligned campaigns
• Support launch readiness and long-term promotion planning, including MASH (2026+) integration and cardiologist-specific strategies and training

This position does not entail direct people management responsibilities, but it represents an excellent opportunity to grow into broader leadership roles within the organisation. You will operate with significant autonomy, high visibility, and strong strategic influence — making a measurable impact on how we bring innovative obesity therapies to patients worldwide.

This is an office-based position, to be located either in Copenhagen or Zurich. The final location will be confirmed during the recruitment process, taking both business needs and candidate fit into account.

Your New Department

You will be part of the Medical & Marketing team at Novo Nordisk. This department plays a critical role in driving innovative marketing strategies and ensuring seamless collaboration across teams. The position is based in Zurich or Copenhagen, where you will join a dynamic and fast-paced environment. Our team is dedicated to fostering cohesive strategies and bridging efforts between International Operations and Strategic Operations to drive unified outcomes. Together, we strive to make a meaningful difference in the lives of patients worldwide.

As part of International Operations, you will join our largest operational unit. Covering 194 countries and 95% of the world’s population, more than 18,000 of us work passionately to serve 35 million patients each day. With a promise to outperform the competition, we continue the growth driver for Novo Nordisk, and to improve health at scale across the globe.

Your skills & qualifications

We’re looking for a new Director for Obesity Marketing who demonstrates a deep understanding of marketing principles and strategies, with the ability to craft and execute campaigns that align with the organisation's goals in the obesity market.

To succeed in this role, you:

• Hold an academic degree in Marketing, Business Administration or similar
• Have at least 8 years’ experience in marketing within the pharmaceutical/healthcare industry
• Have proven expertise in product management, market research, and promotional campaign development
• Are skilled in interpreting market research and consumer behaviour trends to predict future needs and tailor marketing strategies accordingly
• Are fully proficient in English, both written and spoken

It will be seen as an advantage if you have gained experience within the obesity therapeutic area.

On a personal level, you build and maintain strong relationships with internal and external stakeholders, ensuring alignment and support for marketing initiatives You thrive in dynamic environments, quickly adapting to changing market conditions and organisational priorities and can proactively identifies challenges and implements effective solutions and are adept at working across departments, including sales, medical, and regulatory teams, to ensure cohesive messaging and alignment of objectives.

Working at Novo Nordisk

Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with an unconventional spirit, a rare determination and a constant curiosity. For over 100 years this unordinary mindset has seen us build a company unlike any other. One where a collective passion for our purpose, mutual respect and a willingness to go beyond what we know delivers extraordinary results.

What We Offer

There is, of course, more on offer here than the uniqueness of our culture and the extraordinary

results we produce. Being part of a global healthcare company means opportunities to learn and

develop are all around us, while our benefits are designed with your career and life stage in mind.

More Information

For more information please visit https://www.novonordisk.com/careers/find-a-job.html

Deadline
28th October 2025. (Applications are reviewed on an ongoing basis)

Novo Nordisk is currently in the process of adjusting job titles globally. Please note that the job title listed in this advertisement may be subject to change. More detailed information will be provided during the recruitment process.

Novo Nordisk is not your typical healthcare company. In a modern world of quick fixes, we focus on

solutions to defeat serious chronic diseases and promote long-term health. Our unordinary mindset is at the heart of everything we do. We seek out new ideas and put people first as we push the boundaries of science, make healthcare more accessible, and treat, prevent, and even cure diseases that affect millions of lives. Because it takes an unordinary approach to drive real, lasting change in health.