Assistant Director of Recruitment - Citadel Graduate College

Job Description

The Assistant Director of Graduate Admissions & Recruitment is a key member of the Citadel Graduate College enrollment team, responsible for planning and executing recruitment initiatives to attract, engage, and enroll prospective graduate, post-traditional learners, evening undergraduate, veteran, and online students. This role manages a defined recruitment territory, leverages data-driven insights, cultivates partnerships with internal and external stakeholders, and delivers exceptional service to prospective students throughout the admissions process.

Job Duties

• Develops and executes recruitment plans for assigned territories and target populations, including technical colleges, four-year institutions, employers, education fairs, corporate partners, and military/veteran organizations.
• Collaborates with enrollment leadership to evaluate the effectiveness of recruitment efforts and adjust strategies to achieve enrollment goals.
• Plans and coordinates recruitment visits and events, such as open houses, webinars, receptions, and campus visits. Coordinating with faculty and staff to enhance prospective student engagement.
• Develops and executes personalized follow-up communications and engagement plans for prospective students after recruitment events.
• Serves as the primary point of contact for applicants in the assigned territory.
• Builds relationships with prospective students through consistent and personalized engagement throughout the enrollment funnel
• Advises prospective students on admissions processes, academic programs, and institutional resources.

Minimum Qualifications:

Education & Experience

• Bachelor’s degree
• Minimum of 3–5 years of progressively responsible experience in college admissions, recruitment, or enrollment management.
• Demonstrated success in meeting or exceeding enrollment or recruitment goals.

Skills & Abilities

• Strong interpersonal and communication skills (verbal and written) with the ability to engage prospective students and external partners.
• Proven ability to manage multiple priorities, travel independently, and represent the institution at off-site recruitment events.
• Comfortable working evenings and weekends during peak recruitment cycles.
• Ability to interpret and apply admissions policies and procedures consistently.

Preferred Qualifications:

Education & Specialized Experience

• At least 3 years of experience specifically in graduate or post-traditional admissions.
• Demonstrated understanding of adult learner motivations, enrollment trends, and market dynamics for graduate education.
• Experience working with adult, military, or graduate-level students is strongly preferred.

Technical Proficiency

• Experience using a Customer Relationship Management (CRM) system such as Slate, Salesforce, or TargetX, including data entry, reporting, and admissions funnel tracking.
• Proficiency with data analysis tools (Excel, Power BI, or similar) to inform recruitment strategies.
• Ability to leverage digital marketing or communication tools to support recruitment (email campaigns, virtual events, social media engagement, etc.).

Benefits of Working at The Citadel

• Extensive Health Plans
• Great Retirement Options
• Tuition Exchange Program for Dependents
• Paid Parental Leave
• Isle of Palms Beach Club
• Swain Family Boat Center
• Community Service Opportunities
• Read more about our benefits on our HR website