Social Media Specialist

Social Media Specialist

• NOTICE: ONLINE RECRUITMENT PROCESS
• LOCATION: REMOTELY FROM THE NORTHEASTERN US
• SALARY: $ 55, 000 - $ 65, 000

Role Overview

This is an exciting opportunity for a creative, ambitious individual who lives and breathes social media, understands digital culture, and is eager to help Brainly engage students, parents, and creators worldwide.

What You'Ll Do

• Manage Brainly’s day-to-day presence across TikTok, Instagram, YouTube, and other key social platforms
• Create and regularly post your own content that’s aligned with Brainly’s brand and voice
• Actively engage with relevant accounts, posts, and conversations to build visibility and community
• Monitor trends, memes, and cultural moments to keep Brainly timely and relevant
• Collaborate cross-functionally with Marketing and Product teams to align campaigns and updates
• Manage Brainly’s creators, UGC community, and influencer network
• Provide weekly inspiration and guidance to existing creators
• Ensure content meets weekly quality and quantity goals
• Support onboarding and management of creator accounts
• Coordinate updates between product/marketing teams and leadership
• Support ad hoc influencer partnerships with parents and students as needed
• Track, analyze, and report on social media performance metrics
• Provide weekly inspiration and guidance to existing creators
• Ensure content meets weekly quality and quantity goals
• Support onboarding and management of creator accounts

WHAT MAKES YOU THE PERFECT CANDIDATE

• 1-2 years of experience in social media management, content creation, or a related field
• Strong understanding of TikTok, Instagram, and YouTube best practices
• 1 year of experience in video production for social media
• Passion for creating engaging short-form content and experimenting with new ideas
• Strong interpersonal and communication skills – comfortable engaging with team members, creators, influencers, and the community in an authentic way.
• Curious and growth-oriented – eager to learn new skills, embrace emerging technologies (like AI tools), and experiment with creative approaches.
• Performance-focused and results-driven – motivated by setting goals, tracking progress, and learning from outcomes.

WHAT YOU CAN EXPECT FROM US

• We want to see you grow along with us - you will have $800 per year for personal development, extra time for attending conferences and workshops, and unlimited access to an online learning platform (courses from Udacity, Harvard ManageMentor, Bussu, and many others!).
• Your health is important, which is why at Brainly, we offer very competitive healthcare insurance plan options (medical, dental, vision) for you and your family, as well as healthcare and dependent care FSA plans.
• We also offer mental health support via Talkspace and Health Advocate.
• On demand virtual medical care resources are available through Teledoc and One Medical.
• Family-friendly resources such as paid parental & prenatal leave policies, access to gynecology and fertility care via Kindbody.
• Financial wellness is important too, so we offer a 401(k) retirement savings plan with company match and immediate vesting.
• Everyone at Brainly shares in our success, so every employee has stock options.
• We offer PTO and paid holidays, and a 100% remote work model with access to flexible WeWork coworking spaces, and free CitiBike and Peloton App memberships.
• You can join internal communities and contribute to charity, diversity, and inclusion initiatives, take part in great internal events or represent Brainly at conferences or meet-ups.

What We Expect From You

• We’re looking for team members who thrive in a dynamic environment - people who embrace change, think creatively and aren’t afraid to take initiative outside their job description. If you’re energized by ownership and fast decision cycles, cross-functional problem-solving and finding clarity in ambiguity, you’ll feel right at home. Here’s what we expect from our team members.
• Adaptability, with a flexible, solution-oriented approach and an eagerness to contribute wherever needed; you’re not bound by strict role definitions.
• Hard work, driven by our passion for Brainly’s mission of equitable access to education for all students.
• An AI-first approach to innovation and problem-solving.
• Comfortable working in a fast-paced environment where we get things done in a nimble, scrappy way.
• Drive and focus on delivering meaningful results.
• A team-first mindset that thrives on sharing knowledge and ideas.

Brainly is an equal opportunity employer, committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age or any other characteristic protected by law. We strongly encourage women, people of color, members of the LGBTQIA community, veterans, and people with disabilities to apply.

About Brainly

Brainly is the #1 AI education tool in the world, with a vision to give every student in the world access to personalized learning, no matter their background or resources. 

Powered by its full-service AI Learning Companion™, Brainly is relied upon by millions of students, parents and teachers every day for personalized, on-demand academic assistance. The platform provides world-class homework help, test prep and tutoring that is verified for accuracy and customized to each student based on their learning style. 

Founded in 2009, Brainly operates in the US, Europe, Asia and Latin America, and is backed by Prosus, Point Nine Capital, General Catalyst, Runa Capital, Learn Capital and Kulczyk Investments.

Learn more at www.brainly.com.