Senior Consultant, Employer Brand Marketing - 12 Month Contract

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What you’ll be doing 

As a member of the Employer Brand team you will work closely with talent and marketing functions, lines of business and agency partners to lead initiatives that bring our employee value proposition to life, and attract top talent to build CIBC’s workforce of the future. The Senior Consultant, Employer Brand Marketing will be responsible for executing talent marketing initiatives, ensuring they are meticulously delivered with a prime focus on candidate experience.  The ability to manage multiple projects and strategic focus while simultaneously maintaining a sharp eye for detail and tactical focus on implementation will be key enablers for success. 

At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.

How You’Ll Succeed

• Project management – Support the planning and implementation of marketing initiatives across the full marketing spectrum for the individual business units across CIBC. You will act as a key point of contact and see projects from planning to execution. You will support the creative process and manage the iterative approvals, execution, and performance reporting. 
• Creative development - Contribute to the creative development and implementation of marketing initiatives for assigned businesses/segments. You will collaborate with your team, business partners and channel partners to build successful campaigns that generate impact as we authentically share our employee value proposition; “to make your ambitions a reality.” 
• Data-driven – Use data to uncover powerful digital marketing insights to amplify awareness, drive conversion, and inform employer brand strategies. Communicate ROI from initiatives in an impactful way to support executive decision making. 
• Relationship management - build and develop relationships with key business contacts, channel partners and agencies as a true partner to the business. 
• Communication – Demonstrated strength in  both written and verbal communication skills, with advanced editorial and copywriting abilities. Skilled in developing impactful narratives and distilling complex information into clear, engaging content. Adept at integrating storytelling into creative materials, presentations and strategic recommendations to effectively convey key messages that support business objectives. 
• Passion –marketing focus and passion demonstrated by formulating strategic ideas that will enable CIBC’s employer brand to stand out in the financial services and Fintech space as an employer of choice. 

Who You Are

• Innovative Marketing Strategist. Leveraging a diverse marketing toolkit, you excel at navigating shifting business landscapes and identifying emerging trends. Your proactive approach enables you to anticipate needs and craft creative, forward-thinking talent marketing strategies that amplify our employer brand.
• You think and communicate with empathy. You put yourself in the shoes of team members and prospective talent to design experiences that build strong emotional connection. 
• You are a problem solver. You embrace design thinking, and balance analytical and creative problem-solving skills to find innovative solutions. 
• You understand that success is in the details. You notice things that others don't. Your critical thinking skills inform your decision making. 
• You're driven by collective success. You know that collaboration can transform a good idea into a great one. You understand the power of an inclusive team that enjoys working together to bring a shared vision to life. 
• You embrace and champion change. Be it in the technology and tools you use, or the parameters of a project, you continuously evolve your thinking and the way you work in order to deliver your best. You have a working knowledge of effective people change management methods. 
• Values matter to you. You bring your real self to work and you live our values – trust, teamwork and accountability.

What Cibc Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential.

• We work to recognize you in meaningful, personalized ways including a competitive compensation, a banking benefit*, wellbeing support and additional offers such as employee and family assistance programs and MomentMakers, our social, points-based recognition program.
• Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

*Subject to program terms and conditions

What you need to know

• CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
• You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit
• We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Expected End Date

2026-10-30

Job Location

Toronto-81 Bay, 33rd Floor

Employment Type

Temporary (Fixed Term)

Weekly Hours

37.5

Skills

Analytical Thinking, Brand Marketing, Communication, Marketing Campaign Analysis, Marketing Campaigns, Marketing Communications (MarCom), Marketing Initiatives, Marketing Planning, Marketing Strategies, Operational Efficiency, Project Management