Brand Manager, Upper Extremities, Europe
Stryker.com
Office
North Holland, Amsterdam Luna Arena, Netherlands
Full Time
Work Flexibility: Remote or Hybrid or Onsite
Location: Flexible within Europe
We are looking for a passionate and strategic Brand Manager, Upper Extremities, to join our European Marketing Team. In this role, you will drive the brand strategy, positioning, and commercial success of our Upper Extremities portfolio, with a strong focus on our shoulder segment. You will collaborate across functions and geographies to maximize product launches, strengthen customer relationships, and ensure that our solutions meet the evolving needs of healthcare professionals and patients.
What you will do
- Take ownership of the European strategy for the Upper Extremities portfolio, with emphasis on the shoulder segment.
- Lead product lifecycle management, including launches and phase-outs.
- Develop progressive, value-led messaging based on customer insights and competitive analysis.
- Represent the European business in global marketing initiatives and new product development.
- Define and execute pricing strategies, including contract pricing.
- Provide tools, campaigns, and assets to support sales force effectiveness.
- Partner with Sales, Clinical, Education, Regulatory, and Supply Chain teams to drive growth.
- Build and maintain relationships with KOLs and lead customer engagement activities (congresses, training events, hands-on workshops).
- Deliver performance analysis of the Upper Extremities business and drive data-based decision-making.
What are we looking for?
Required:
- Bachelor’s degree (Marketing, Business, Life Sciences, Engineering, or related field).
- 8+ years of professional experience, including significant exposure to orthopedics (ideally Upper Extremities/Shoulder).
- Proven track record in marketing, product management, or sales within the MedTech industry.
- Bachelor’s degree (Marketing, Business, Life Sciences, Engineering, or related field).
- 8+ years of professional experience, including significant exposure to orthopedics (ideally Upper Extremities/Shoulder).
- Proven track record in marketing, product management, or sales within the MedTech industry.
- Strong analytical, strategic, and problem-solving skills with commercial acumen and the ability to transform clinical insights into value propositions.
- Excellent presentation, communication, and stakeholder management skills.
- Regular international travel required (~40%).
- Advanced degree – Master or MBA – is a plus.
- Demonstrated success in product launches, portfolio strategy, and cross-functional projects.
- Experience working effectively in a matrix organization and influencing without direct authority.
- Additional European languages are an advantage.
- Excellent presentation, communication, and stakeholder management skills.
- Regular international travel required (~40%).
- Advanced degree – Master or MBA – is a plus.
- Demonstrated success in product launches, portfolio strategy, and cross-functional projects.
- Experience working effectively in a matrix organization and influencing without direct authority.
- Additional European languages are an advantage.
Fluency In English.
Preferred:
Travel Percentage: 40%Brand Manager, Upper Extremities, Europe
Office
North Holland, Amsterdam Luna Arena, Netherlands
Full Time
October 10, 2025